Mar 4, 2015
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Clay Hebert is an entrepreneur, marketer and speaker. He is a crowdfunding expert with a speciality in Kickstarter and Indiegogo campaigns.
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FEATURED LISTENER & AUDIO COMMENT: Clark Buckner, TechnologyAdvice Podcast.
Since 2012, Clay Hebert has helped over one hundred entrepreneurs, makers, inventors, authors and filmmakers raise over $25 million on crowdfunding platforms like Kickstarter and Indiegogo.
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Clay's first Kickstarter client was Gold Star Children by Mitty Griffis Mirrer.
Clay has worked on over 100 crowdfunding projects.
Tons of media exposure for your crowdfunding project won't necessarily help you as much as your network will.
The average crowdfunding campaign creator needs 500 - 1,000 backers.
Make a list of the 100 people you need to reach out to first.
Mike Delponte and the Soma Kickstarter campaign.
Hacking Kickstarter from Tim Ferris' blog.
Segment your personal address book into different groups and compose emails for each group.
If you want to know who your most important people are review your text messages.
Build a share page to make it easy as possible to your core 100 people.
Create personal emails, it’s not about blasting people (or blasting their eyeballs).
Clay has shared the stage speaking with people like Seth Godin, Tim Ferris, Pam Slim and James Altucher.
Jayson Gaignard amazing Mastermind Talks Conference.
A life changed. Clay's summary of spending six months with Seth Godin in his SAMBA program.
Stew Leonard's grocery store.
Constantly try to help people.
Julia Roy is Clay’s awesome girlfriend. Follow her too. @juliaroy
Wake up and figure out how to help other people each morning.
Helping other people has been the most useful and powerful connection tool I have ever used.
Most freelancers need to be better at positioning and selling what they do.
Tell the story of who you are and include testimonials.
Networking is one of the most important things to help your business.
Start hosting dinners.
Who do you want to invite to your private dinner? Skip the parties and host your own dinner.
Go from attending to hosting.
Thornton May runs Cambridge Technology Partners.
Facebook is like holding a board meeting at a Chucky Cheese’s.
Download the free NBN Radio daily goals.
“The single best productivity system is the one that works for you.” @juliaroy
App Recommendation: Slack.
Book Recommendation: Tiny Beautiful Things: Advice on Love and Life from Someone Who's Been There by Cheryl Strayed.
Thanks for listening. You rock!