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NBN Radio interview with Clay HebertPlease support the show with a quick tweet. Click this link http://ctt.ec/H0oL4. Thank you.

Clay Hebert is an entrepreneur, marketer and speaker. He is a crowdfunding expert with a speciality in Kickstarter and Indiegogo campaigns.

Talking about crowdfunding tips, Seth Godin and networking by helping others

NBN51 Show Notes brought to you by Bluehost. Hosting beginning at $3.95 per month.

Listen to episode 51 in iTunes or Stitcher.

Join other listeners of NBN Radio to network and learn from one another in the NBN Club.

FEATURED LISTENER & AUDIO COMMENT: Clark Buckner, TechnologyAdvice Podcast.

Since 2012, Clay Hebert has helped over one hundred entrepreneurs, makers, inventors, authors and filmmakers raise over $25 million on crowdfunding platforms like Kickstarter and Indiegogo.

Record your networking tip or audio comment at speakpipe.nbnradio.com.

Clay's first Kickstarter client was Gold Star Children by Mitty Griffis Mirrer.

Clay has worked on over 100 crowdfunding projects.

Tons of media exposure for your crowdfunding project won't necessarily help you as much as your network will.

The average crowdfunding campaign creator needs 500 - 1,000 backers.

Make a list of the 100 people you need to reach out to first.

Mike Delponte and the Soma Kickstarter campaign.

Hacking Kickstarter from Tim Ferris' blog.

Segment your personal address book into different groups and compose emails for each group.

If you want to know who your most important people are review your text messages.

Build a share page to make it easy as possible to your core 100 people.

Create personal emails, it’s not about blasting people (or blasting their eyeballs).

Clay has shared the stage speaking with people like Seth Godin, Tim Ferris, Pam Slim and James Altucher.

Jayson Gaignard amazing Mastermind Talks Conference.

Interview with Clay Hebert from Crowdfunding HacksClay’s Mom’s kitchen sign “Many have eaten here, few have died.”

A life changed. Clay's summary of spending six months with Seth Godin in his SAMBA program.

Stew Leonard's grocery store.

Constantly try to help people.

Julia Roy is Clay’s awesome girlfriend. Follow her too. @juliaroy

Wake up and figure out how to help other people each morning.

Helping other people has been the most useful and powerful connection tool I have ever used.

Most freelancers need to be better at positioning and selling what they do.

Tell the story of who you are and include testimonials.

Networking is one of the most important things to help your business.

Start hosting dinners.

Who do you want to invite to your private dinner? Skip the parties and host your own dinner.

Go from attending to hosting.

Thornton May runs Cambridge Technology Partners.

Facebook is like holding a board meeting at a Chucky Cheese’s.

Download the free NBN Radio daily goals.

“The single best productivity system is the one that works for you.” @juliaroy

App RecommendationSlack.

Book RecommendationTiny Beautiful Things: Advice on Love and Life from Someone Who's Been There by Cheryl Strayed.

Thanks to Clay for our special Go Fund Your Dream offer to NBN Radio listeners.

Submit your questions and comments by using #nbnradio. You can also record an audio comment at speakpipe.nbnradio.com.

Click HERE to subscribe in iTunes

Click HERE to subscribe in Stitcher

 

You can subscribe to the show by RSSemail or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used, read the disclosure. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN51.mp3
Category:general -- posted at: 5:49am CDT

Thanks for listening to my podcast. What are your thoughts? What have you learned from listening to the show? I would love your feedback please. Click this link for Twitter http://ctt.ec/ogrS1 and let me know please.

Dorie Clark is a strategy consultant and professional speaker who has worked with clients including Google, Microsoft, Morgan Stanley, and the World Bank. She is a regular contributor to Forbes and the Harvard Business Review, and the author ofReinventing You: Define Your Brand, Imagine Your Future and the forthcoming Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It.

Talking about reinvention, mentorship and building a following

NBN50 Show Notes brought to you by Bluehost.

Listen to episode 50 in iTunes or Stitcher.

PRICE INCREASE: Join other listeners of NBN Radio to network and learn from one another in the NBN Club. Your membership supports this show. The monthly membership price increases for new members on March 1st.

FEATURED LISTENER: Liz B. @pezliz on Twitter.

AUDIO COMMENT: Networking tip from Tim Dean. Record your own networking tip or audio comment at speakpipe.nbnradio.com.

Reinventing Your Personal Brand by Dorie Clark

Dorie shares her thoughts about changing your job or career and repositioning yourself.

She sold her bicycle on Craigslist to a copy editor at Harvard Business Review. This led to her opportunity to write for HBR, but she had to ask.

My interview with Jason Saddler about fear of asking.

 

When reinventing yourself be clear on your own narrative. Take control of it. Highlight the strengths you gained previously and how they will provide value in your new position.

Dorie shares some personal pitch tips.

How to find mentors.

Try to build a mentor board of directors. Find people with areas of specialty that can help you specifically.

Talking about Stand Out.

How to become recognized as a true expert in your field.

Become a connector and organize an event. Check out Robbie Samuels’ Socializing For Justice.

Dorie recommends Contactually as a great CRM tool to manage your relationships (so do I).

Make it easy for people to connect and find each other at events. Use name tags with “I’m looking for…” for attendees to fill in the blank.

My interview with Contactually’s Zvi Band.

Content creation and inbound marketing is important.

Wait for seeds to sprout.

It’s 100,000 times more powerful for people to come to you, than for you to come to them with hat in hand.

Read a bunch of things and become knowledgable enough to write about it. You can also do interviews about the topic and write about those. Do it in a way that adds something new to the dialogue.

Your network will build itself, once you’ve built the content that shows people you are worth it.

The first step is to start with your own blog, “establish clips”.

Start by creating your own blog. Here’s my ten minute tutorial.

Use the ladder strategy to move up to better publications.

Pre-order Stand Out today.

App Recommendation: TripIt Pro
Book Recommendation: Turkey – Bright Sun, Strong Tea : On the Road with a Travel Writerby Tom Brosnahan.
Contact Dorie: at DorieClark.com

Submit your questions and comments by using #nbnradio. You can also record an audio comment at speakpipe.nbnradio.com.

Click HERE to subscribe in iTunes

Click HERE to subscribe in Stitcher

 

You can subscribe to the show by RSSemail or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used, read the disclosure. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

 

Thanks for listening. You rock!

Direct download: NBN50.mp3
Category:general -- posted at: 3:00am CDT

Matt Dudley is owner of The Skillery a co-working space, marketplace for classes and workshops, and a community of creative entrepreneurs in Nashville, TN.

Talking about co-working, education and networking.

NBN 42 Show Notes

Listen to episode 42 in iTunes or Stitcher.

Join other listeners of NBN Radio to network and learn from one another in the NBN Club. Your membership supports this show. Thank you.

Download the NBN Daily Goals doc for free.

Congratulations to the Dudley's for the birth of their daughter, Gwendolyn Rose Dudley.

The Skillery was born as an online resource to find local in-person classes. It became a co-working space because there was a lack of space for classes.

Space + Education are key.

Matt was a teacher for nearly a decade. He taught everything from 4th grade computers to high school theater.

Matt believes there is power in being in a room with other human beings (I do too).

He didn’t like the structure of a traditional school environment. The institution of school felt off to him.

Sir Ken Robinson. How Schools Kill Creativity TED Talk.

We talk about education.

Matt Dudley The SkilleryMatt began is career as a young entrepreneur. He launched a Ghostbuster business as a kid!

We discuss becoming a grand connector when you lead a community.

How to help co-working members connect.

You gotta be here. That’s the thing that makes the difference.

Tips for co-working from Matt.

Co-working isn’t about the space. It’s about camping with other people who are working.

How to avoid being a coffee shop freeloader.

Sounds of a coffee shop at coffitivity.com

App Recommendation: Slack for group communication.
Book Recommendation: Bear Snores On . Hop on Pop was our favorite.
Contact: Email Matt at theskillery.com

In Nashville, February 24th? Don't miss Start Podcasting Today.

Submit your questions and comments by using #nbnradio. You can also record an audio comment at speakpipe.nbnradio.com.

Click HERE to subscribe in iTunes

Click HERE to subscribe in Stitcher

You can subscribe to the show by RSS, email or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used, read the disclosure. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN42.mp3
Category:general -- posted at: 3:00am CDT

Jason ElkinsJason Elkins is a coach, speaker and social marketing strategist with Transparent Social Media. He’s also the creator of 100 Cups of Coffee in 100 Days.

Talking about networking, coffee dates and being the connector

NBN 40 Show Notes

Join the NBN Club today and meet 100 smart minds who want to help you achieve your professional goals.

Listen to episode 40 in iTunes or Stitcher.

Check out Contactually, the best CRM solution to handle your follow ups and to help make you a networking super star.

Thanks to Bernie Goldbach for his excellent networking tip. Record your own here.

Jason Elkins helps connect businesses with their audience.

Don’t share a business card, share a life.

Talk to the sponsors when you attend events.

Jason tries to learn the back story of the speakers at conferences before he attends.

How Jason measures the success of his presentations.

Join other listeners of NBN Radio to network and learn from one another in the NBN Club. Your membership supports this show.

Jason was in a lead sales position. He was called for a meeting expecting a promotion and was suddenly let go.

He decided to launch 100 Cups of Coffee in 100 Days to increase his network and find new clients.

Be consistent and have a genuine interest in people.

The opportunities are out there if we’re diligent and go after them.

He did thirty-eight coffees, which led to enough business to keep him busy.

Jason began blogging or posting on social media about each person he met as his “coffee of the day”.

Jason Elkins on NBN RadioReview your coffee meetings using your calendar. Here’s how.

He spends time after his meetings to provide introductions.

Choose Yourself! by James Altucher.

As you learn someone’s story you can build stronger networks.

Jason is working on a book about his 100 Cups of Coffee in 100 Days concept.

On traditional publishing vs. self-publishing.

Giving birth to a book.

Overcome the fear of networking.

You are who you network with.

Be sure to network where potential clients are.

App Recommendation: Over.
Book Recommendation: The Greatest Salesman in the World by Og Mandino and The Things They Carried by Tim O'Brien.
Contact: @jason_elkins on Twitter or at Transparent Social Media.

Jason is working on a conference in Nashville. Keep your eyes open for that one.

Featured Podcast: Read to Lead Podcast with Jeff Brown.

Submit your questions and comments by using #nbnradio. You can also record an audio comment at speakpipe.nbnradio.com.

Click HERE to subscribe in iTunes

Click HERE to subscribe in Stitcher

 

You can subscribe to the show by RSS, email or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used, read the disclosure. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN40.mp3
Category:general -- posted at: 7:14am CDT

Mark BlevisMark Blevis is a digital public affairs strategist with Full Duplex in Ottawa, Canada. He specializes in research, writing and speaking about public affairs, politics & advocacy. Mark co-authored the best-selling book, TOUCH: Five Factors to Growing and Leading a Human Organization with Tod Maffin.

Mark is also known as a podcasting pioneer who co-hosted Canadian Podcast Buffet and ran the Podcasters Across Borders (PAB) Conference with Bob Goyetche.

Talking about passion, podcasting and reinvention

NBN 39 Show Notes

Join the NBN Club today and meet 100 smart minds who want to help you achieve your professional goals.

Listen to episode 39 in iTunes or Stitcher.

Thanks to Margaret Lantz for her excellent networking tip. Record your own here.

Congratulations to Pam Costas for winning a signed copy of my book, New Business Networking.

Mark begins by sharing how attending meet ups led to launching Canadian Podcast Buffer and the Podcasters Across Borders (PAB) Conference.

If you can’t find a local meet up. Create your own.

Find the hole and run to fill it.

Go to where the puck is going to be - Wayne Gretsky.

Bob and Mark chose Kingston, Ontario for PAB as a "mutually inconvenient location".

If it’s something you would enjoy doing. Why not do it?

If you like it, you have to trust that somebody else will.

How Jared Easley (interview here) used Kickstarter to validate the idea for the Podcast Movement Conference.

Mark does his Digital Public Affairs Podcast and blogs as research tools.

Join other listeners of NBN Radio to network and learn from one another in the NBN Club. Your membership supports this show.

Mark explains how he reinvented himself.

Idle No More

TOUCH: Five Factors to Growing and Leading a Human Organization.

The instant you put a piece of glass between you and the next person, you forget there’s a person on the other side.

If somebody says something and it’s meaningful and valuable, give them something back.

Mark Blevis on NBN RadioMark shares examples of how people use Twitter to engage in a more meaningful way.

Chris Hadfield and his Spade Odditiy video.

People want to see themselves in the moment.

Everyone talks about the home runs companies do. What about the base hits?

OC Transpo using Twitter to connect with passengers.

How companies can use Twitter more personally.

My interview with C.C. Chapman.

Mark writes someone a recommendation on LinkedIn every Sunday.

On the importance of organizing your contacts.

Instead of waiting for the change to come, try to invent the change.

App Recommendation: Omni Focus and Oblique Strategies.
Book Recommendation: An Astronaut's Guide to Life on Earth: What Going to Space Taught Me About Ingenuity, Determination by Chris Hadfield.
Contact: Mark @ MarkBlevis.com or at FullDuplex.ca.

Check out TouchtheBook.com.

Submit your questions and comments by using #nbnradio. You can also record an audio comment at speakpipe.nbnradio.com.

Click HERE to subscribe in iTunes

Click HERE to subscribe in Stitcher

 

You can subscribe to the show by RSS, email or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used, read the disclosure. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

 

Thanks for listening. You rock!

Direct download: NBN39.mp3
Category:general -- posted at: 9:44am CDT

The Top 5 episodes of NBN Radio
Photo from Flickr by Ian Westcott.

This week on NBN Radio, I decided to do something different. Rather than speak with a guest, I wanted to review my statistics and share takeaways from the top five episodes with you.

My show just surpassed 20,000 downloads! My goal is to reach 1,000 per episode, so I'm getting close. I hope you will help me get there by visiting love.nbnradio.com to share a tweet of support.

Enter to win a signed copy of my book, New Business Networking by TWEETING THIS.

I'll announce the winner on episode 40. Thank you and good luck.

Show Notes

On the show this week, I feature the top five most downloaded episodes. I'll recap each episode and remind you of key takeaways from that guest.

  • Happy Thanksgiving (to my American friends).
  • A shout out to my new and old friends in St. John's, Newfoundland and the Limitless Business Day Conference.
  • An ask for future guest and topic ideas for the show. You can leave a comment here with your ideas please.
  • Thanks to Nicholas Young for his networking tip. Record your own at speakpipe.nbnradio.com. Don't be shy!
  • You don't always have to reinvent the wheel when creating a community. Why not take one over that has become dormant?
  • Seth Godin says, “Leaders lead when they take positions, when they connect with their tribes, and when they help the tribe connect to itself.”
  • Challenge yourself to send hand-written notes to follow up.
  • Don't miss the Cool Things Entrepreneurs Do podcast.
  • Set a goal to attend one event a week. Can you do it? Will you do it?
  • Tips how to overcome your fears.
  • Ice breaker ideas.
  • How serendipity can lead you in the right direction at conferences (and in life).
  • Attend presentations you know little about.
  • How to be authentic and why it's important.
  • On how to give thanks.
  • Subscribe to my personal email newsletter below this post.
  • How dinners can lead to great things.
  • SEO tips.
  • Don't forget to click love.nbnradio.com and tweet it to be entered to win a signed copy of my book.
  • Thanks to Refresh for previously sponsoring this show. You can too by contacting me via email.
  • Please support the show and meet our giving community by joining the NBN Club.

 

Happy Thanksgiving

Thank you for listening and subscribing to NBN Radio.

Click HERE to subscribe in iTunes

Click HERE to subscribe in Stitcher

 

You can subscribe to the show by RSS, email or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used, read the disclosure. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

 

Direct download: NBN38.mp3
Category:general -- posted at: 3:00am CDT

cc chapmanC.C. Chapman is a storyteller, explorer and humanitarian. He's the author of Amazing Things Will Happen: A Real-World Guide on Achieving Success and Happiness and co-author of Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series). C.C. hosts the Managing the Gray podcast, and he recently launched a new company, Never Enough Days, a conscience based consultancy.

Talking about unplugging, realigning and networking at conferences.

NBN 37 Show Notes

Join the NBN Club today and meet 100 smart minds who want to help you achieve your professional goals.

Listen to episode 37 in iTunes or Stitcher.

Thanks to Barbara from Women in Business Networking for her excellent networking tip. Record your own here.

Grab a copy of my book, New Business Networking from Amazon today. I'm thankful to all of my wonderful readers.

C.C. and I talk about Never Enough Days.

We chat about the importance of really following our passions.

C.C. is a realistic, "Chase your passions, but you may have to do so on the side for a while."

"I wear my heart and passion on my sleeve."

Balancing practicality with passion is the scary hard thing.

CC Chapman interview on NBN RadioTake those risks earlier.

How to have a conversation with yourself.

Seth Godin’s lizard brain.

C.C. goes on walks in nature without devices to distract him from his thoughts. Do you?

Each and everyone of us get in our own way sometimes. It’s nuts!

James Altucher’s book, Choose Yourself!

We talk about overcoming self-doubt.

Don't miss C.C.'s book, Amazing Things Will Happen.

C.C. spoke about fear and self-doubt at Misfit Conf. Read his summary post here.

Admitting your self-doubt can help others.

My interview with Jason SurfrApp.

On balancing online and offline relationships. Getting lost in the click-stream.

C.C. loves Refresh, but they need an Android version. I hope Bhavin is listening.

He uses the LinkedIn Connected app to be alerted of job changes, promotions and birthday from his network.

He skips writing birthday posts on friend’s Facebook walls, and chats them Facebook Messenger instead.

Ask, “who can I introduce you to?” to people in your network. Maybe you can help them.

Check out Contactually as a great CRM solution to handle your follow ups. I'm a big fan and partner. You can hear my interview with Zvi Band in NBN28.

Export Facebook birthdays and important to your calendar, so you can have an overview of people’s birthdays and you can follow up before the big day.

C.C. uses his Twitter handle on every slide when he speaks at conferences. He always takes time to reply to each person who interacted during his presentation.

Always take someone’s business card and follow up the day you return home.

Talk to people at conferences. Start a conversation with the person next to you.

You are at a conference to be face to face with people. Try to keep your phone in your pocket.

You’re paying money to connect with the people in the room. You can watch the sessions online later. Ian Cleary doesn't even attend sessions, he only uses his time to meet people.

Create private Twitter lists of people you met at a conference. Read more on this here.

Ello, “a creative little commune that nobody has quite figured out yet.”

C.C. sets aside time each day to try new social sites, services and apps.

Pick up a copy of the best-selling book, Content Rules by C.C. and Ann Handley.

How content marketing applies to professional networking. Content is what you create to tell your story.

If we judged everybody by their LinkedIn profiles it would be pretty boring.

Avoid talking about politics too much online. It may get in the way of your networking and clients.

Research the content people have created before you meet them.

Focus on your website, email subscribers, and Twitter for your networking efforts online.

It takes time to build your network. It won’t happen overnight.

Give people a reason to subscribe to your email newsletter.

Subscribe to the Never Enough Days newsletter.

C.C. tries to read a physical book for thirty minutes before bed. You should too.

App Recommendation:  Instagram.
Book Recommendations: Creativity Incorporated by Ed Catmull and Amy Wallace and Fierce Invalids Home From Hot Climates by Tom Robbins.
Contact: cc-chapman.com and neverenoughdays.com.

Submit your questions and comments by using #nbnradio. You can also record an audio comment at speakpipe.nbnradio.com.

Click HERE to subscribe in iTunes

Click HERE to subscribe in Stitcher

 

You can subscribe to the show by RSS, email or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used, read the disclosure. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

 

Direct download: NBN37.mp3
Category:general -- posted at: 3:00am CDT

Deb Evans on NBN RadioDeb Evans is President at Franchise Foundry and co-host of Social Geek Radio.

Talking about conference networking, podcasting, and connecting people

NBN 35 Show Notes

Join the NBN Club today and meet 100 smart minds who want to help you achieve your professional goals.

Listen to episode 35 in iTunes or Stitcher.

Don’t be shy record your audio comment or networking tip here.

Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

Deb is president of the Franchise Foundry.

Deb started the FranTech Conference.

She shares tips about networking using social media at events.

Use the digital space to plan meet ups at conferences.

Deb plans group walks to explore cities at conferences and uses the Charity Miles app.

If you’re attending a conference use social networks to get the word out you’re going and where you will be.

Deb live tweets during conferences and meets people this way.

“Take advantage of the digital space to meet physically.”

Tips on planning conference meet ups.

Plan a meet up when you’re traveling. You never know who will come.

deb evans nbnradio quoteDeb used Eventbrite to plan a meet up when she was visiting a city and she shared it. She had 24 people show up.

The Tasti D-Lite Way: Social Media Marketing Lessons for Building Loyalty and a Brand Customers Crave by BJ Emerson.

Interview with Hugh Forrest, Director of SXSW Interactive.

I first met Deb as a guest on Social Geek Radio in December 2010.

She has been podcasting for four years. It has expanded her reach.

200 episodes November 19th!

What to do with a drunk guest on your podcast.

Admit you can’t do it alone. Tap into your network and don’t be afraid to ask for help.

You don’t get what you don’t ask for.” - Jason SurfrApp.

Your community wants you to succeed.

I love Contactually. Check them out as an amazing CRM tool.

Export your Facebook friend's birthdays to check in.

App Recommendation: Charity Miles.

Book Recommendation: A Brother's Love: A Memoir by Matthew Cubbler.

Contact: deb AT franchisefoundry DOT com or @debce on Twitter.

Submit your questions and comments by using #nbnradio. You can also record an audio comment at speakpipe.nbnradio.com. Thanks!

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Direct download: NBN35.mp3
Category:general -- posted at: 3:00am CDT

Jason SurfrAppJason SurfrApp (also known as Jason Sadler) is an entrepreneur, action taker, and unconventional marketer. He has been recognized by media outlets around the world including The Today Show, Wall Street Journal, Forbes, and CNN. Jason is a contributor to Inc., The Next Web, and Entrepreneur.com. He is also the author of Creativity For Sale: How I Made 1,000,000 Wearing T-Shirts and How You Can Turn Your Passion Into Profit.

This is part 2 of my interview with Jason

NBN 34 Show Notes

Listen to part 1 of my interview here.

Join the NBN Club today and meet over 90 smart minds who want to help you achieve your professional goals.

Listen to episode 34 in iTunes or Stitcher.

Sponsored by Refresh, who just released a new product specifically designed for professionals. It searches the web and social networks to add new professional and personal insights about your contacts to Salesforce. The most comprehensive online profile available will automatically be right in your Salesforce. NBN Radio listeners get a free trial from refresh.nbnradio.com.

Please record your audio comment or networking tip here. I’ll include it in an upcoming episode. Don’t be shy!

Jason shares his thoughts on taking a 30-day social media sabbatical.

Baratunde Thurston’s escape from the Internet.

He launched JasonDoesStuff.com and then turned off his social profiles. He did this to prove that people would still come, read his posts, and reach out to him without using social media.

Social media is an addiction. People do it while they drive and while they are spending time with their loved ones.

Try deleting social apps off your phone for a weekend or a week. Try it for December to realign your goals.

What happens November 1st?

I wouldn’t have had the success I’ve had without social media.

Jason SurfrApp Social Media SabbaticalJason still plans to continue using Instagram.

I want to challenge myself to say I don’t need social media.

Facebook changes. The email algorithm doesn’t change. Focus 100% on email.

Jason used his email list of 623 people to raise $30,000 in the first day of bidding for his last name.

You don’t need big numbers to feel validated.

Focus on events you want to be at. Be challenged by going to things that put you out of your comfort zone.

Gary Vaynerchuk is the biggest person in the social media space, but people don’t know who he is outside of that space. We think our social world is so big.

Read about Gary’s story in my book, New Business Networking.

There are so many people out there you can reach in different ways.

Chris Brogan's newsletter.

My newsletter (I'll do better). Please register below.

App Recommendation: ProductHunt  and Angry Birds Transformers.
Book Recommendation: The Circle by Dave Eggers.
Contact: JasonDoesStuff.com and subscribe to his email list.

Thanks to Erik Fisher from Beyond The To-Do List for submitting a question via Twitter. Submit your questions and comments by using #nbnradio. You can also record an audio comment at speakpipe.nbnradio.com. Thanks!

arrow 1 NBN33 You Don’t Get What You Don’t Ask For with Jason SurfrApp

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Direct download: NBN34.mp3
Category:general -- posted at: 3:00am CDT

John J WallJohn J Wall is Vice President of Marketing at EventHero. He’s the author of B2B Marketing Confessions, and co-host of the amazing Marketing Over Coffee podcast.

Talking about conference networking, podcasting, and marketing

NBN 32 Show Notes

Join the NBN Club today and meet over 90 smart minds who want to help you achieve your professional goals.

Listen to episode 32 in iTunes or Stitcher.

Sponsored by Refresh, who just released a new product specifically designed for professionals. It searches the web and social networks to add new professional and personal insights about your contacts to Salesforce. The most comprehensive online profile available will automatically be right in your Salesforce. NBN Radio listeners get a free trial from refresh.nbnradio.com.

Don't be shy, please record your audio comment or networking tip here.

Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

John and I talk about the importance of preparing for conferences and events ahead of time.

We chat about about sharing photos of our children online.

EventHero provides event badges, check-ins, tracking for sessions or continuing education and real-time text/email notifications.

The importance of following up when networking.

The champions of the shows are the ones who already have appointments set up when they arrive.

Always take the time to network with fellow (non competitive) exhibitors. Prospects can be referred to by other exhibitors.

John started podcasting with The M Show in 2005. He’s a huge music buff and was thrilled to get into podcasting early on. He wanted to be Don Imus.

He started Marketing Over Coffee (MOC) with Chris Penn in 2007. They podcasted live from a Dunkin Donuts.

How a podcast can be an incredible tool for networking.

John Wall NBN RadioDon't miss the upcoming MOC interview with Traction: A Startup Guide to Getting Customers co-author, Gabriel Weinberg.

Tom Webster stats on growth in podcasting.

Geoffrey A. Moore book, Crossing the Chasm

Prove a product (such as podcasting) with early adopters and then make it idiot proof for the mass market.

Nobody talks about email. Talk about the content not the channel.

B2B Marketing Confessions

John blogs at Ronin Marketeer.

Always start with a blog. If you’re thinking about podcasting, start with a blog.

App Recommendation: Ingress. I mentioned Dokobots.
Book Recommendation: Turn the Ship Around!: A True Story of Turning Followers into Leaders by L. David Marquet.
Contact John: MarketingOverCoffee.com and on LinkedIn. Check out the Marketing Over Coffee LinkedIn Group.

My how to set up a blog tutorial. Check it out.

Direct download: NBN32.mp3
Category:general -- posted at: 3:00am CDT

John Lee Dumas on NBN RadioJohn Lee Dumas is founder and host of Entrepreneur On Fire, a top-ranked business podcast that interviews today’s most inspiring and successful entrepreneurs 7-days a week. John Lee also runs the popular online mastermind groups, Fire Nation Elite and Podcaster's Paradise. His book, Podcast Launch: A complete guide to launching your Podcast is available from Amazon.

Talking about podcasting, networking and entrepreneurship.

NBN 31 Show Notes

Join the NBN Club today and meet over 90 smart minds who want to help you achieve your professional goals.

Listen to episode 31 in iTunes or Stitcher.

Sponsored by Refresh, who just released a new product specifically designed for professionals. It searches the web and social networks to add new professional and personal insights about your contacts to Salesforce. The most comprehensive online profile available will automatically be right in your Salesforce. NBN Radio listeners get a free trial from refresh.nbnradio.com.

Interview with Refresh co-founder and CEO, Bhavin Shah.

Thanks to Billy Burle for his amazing networking tip. Record your audio comment or networking tip here.

Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

Entrepreneur on Fire (EOF) has over 800,000 unique listens each month and over 9 million downloads to date.

John Lee Dumas signed up for military at 17, entered the Armed Forces at 22, and became a captain. He served thirteen months in Iraq.

He went to law school and worked in corporate finance, but hated it and quit. He also worked in commercial and residential real estate, but quit those too.

At 32, he had the idea for a podcast and launched EOF in 2012. The show won best of iTunes in 2013.

It took a lot of failures, quitting, and mistakes, and a lot of investing in himself.

My interview on EOF for your listening pleasure.

John Lee explains how he is able to produce a new episode every day.

He is a firm believer in getting more stuff down before 9 am than most people. He learned this in the Army, who's motto is, "We get more done before 9 am then most people do all day."

There is opportunity in voids not being filled, especially when people think it can’t be done.

He records eight, back-to-back, interviews one day a week.

Networking has been everything! Entrepreneur on Fire has turned into a networking machine.

He does eight other interviews each week for other podcasts (like this one).

John Lee belongs to a small mastermind he meets with each week. They also do a quarterly retreat.

It’s important to have a mentor who is already in the place you aspire to be.

John Lee Dumas on NBN RadioAs a podcaster you can grow authority in your niche. You can garner credibility from an audience who knows, likes, and trusts you. He refers to his audiences as Fire Nation.

John Lee created a private mastermind called Fire Nation Elite, which is a five-figure revenue generator per month.

He has also created a private group called Podcaster’s Paradise with 1,300 members who aspire to create, grow and monetize their podcasts.

All you need is 1,000 people. Read Seth Godin for more on this.

Check out the NBN Club to connect with fellow listeners of this show. We have our own mastermind group.

Focus on utilizing your time in the best way possible.

Stick to your calendar that is chock full.

How he produces the Quotes on Fire podcast.

Ask Pat by Pat Flynn.

John Lee shares his income reports openly on his site.

"Try not to become a man of success, but rather try to become a man of value." - Albert Einstein.

It takes time to build an audience and justify starting to charge for things. You have to bring value first.

He recommends books, The Slight Edge: Turning Simple Disciplines into Massive Success and Happiness by Jeff Olson and John David Mann and The Compound Effect by Darren Hardy.

It’s really important to do the small things right.

Look at your journey as a marathon.

How he got interested in podcasting.

John Lee was inspired by podcasts like APN Market Place, Dave RamseyDavid Siteman Garland, Andrew Warner, Pat Flynn.

Strike while the iron is hot!

App Recommendation: Sunrise.
Book Recommendation: The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results
by Gary Keller and Jay Papasan.
Contact John Lee at EOFire.com or PodcastersParadise.com.

Click HERE to subscribe in iTunes

Click HERE to subscribe in Stitcher

 

Direct download: NBN31.mp3
Category:general -- posted at: 3:00am CDT

Brad FarrisBrad Farris is the principal advisor of Anchor Advisors, a Chicago area firm that specializes in helping small companies grow their businesses. Brad is also the founder of EnMast.com, a small business owner community. There he’s published multiple e-books, how-to guides and small business tools and templates for small business owners. He is also the co-host of the amazing Breaking Down Your Business podcast with Jill Salzman.

Talking about networking at events, taking relationships from online to offline, and entrepreneurship.

NBN 30 Show Notes

Join the NBN Club today, price increases on October 1.

Listen to episode 30 in iTunes or Stitcher.

Support the show by checking out Contactually a web-based CRM tool that will help maximize your network ROI, get more referrals and gain more repeat business.

Thanks to Clark Buckner for his great networking tip. Record your audio comment or networking tip here.

See if you can remember the names of these faces.

Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

Breaking Down Your Business podcast.

Move from the online world to the offline world.

Take it to the meet space.

Common mistakes people make in small businesses.

Doing too much.

Everything good comes out of focus.

Take it to the meet space. You need to decide to do one thing and not to do 100 other things.

Brad Farris on NBN RadioYou’re not moving forward if you’re getting the wrong things done.

Tips to avoiding business owner burnout.

Work less. Set limits to when you work.

The Freaks Shall Inherit the Earth: Entrepreneurship for Weirdos, Misfits, and World Dominators by Chris Brogan.

Setting office hours.

Who told us we have to reply to every email? When you do, they reply back. Stop the madness! :)

Will you read it later?

We don’t allow the phone to interrupt us anymore.

How Brad built his team from networking.

Brad’s networking evaluation tool. Download it here.

Evaluate the value you get from the events you attend.

Bring value by connecting people to problem solvers in your network.

Brad tags members of his network with their area of expertise, so he can refer them easily. He uses Highrise as his CRM.

His email list is by far his lowest cost, highest return marketing effort.

Email newsletter growth tips.

The more what you’re writing about connects with the people reading it the better.

Answer common questions.

Look at common replies you write in your outbox for ideas to blog about.

Ten ideas to blog about.

Why podcasting is a great networking tool.

App Recommendation: Drafts.
Book Recommendation: The Trusted Advisor by David H. Maister, Charles H. Green and Robert M. Galford.
Contact Brad:  Brad at enmast dotcom, or call him (he left his phone number).

Click HERE to subscribe in iTunes

Click HERE to subscribe in Stitcher

 

Direct download: NBN30.mp3
Category:general -- posted at: 3:00am CDT

Alex Moore is CEO of Baydin, the creators of email sanity saving Boomerang and The Email Game.

Talking about email management, networking in a new town, and following up.

NBN29 Show Notes

Join the NBN Club today, price increases on October 1.

Listen to episode 29 in iTunes or Stitcher.

Launch your WordPress blog with my quick tutorial. Sign up for Bluehost and support the show. Thanks.

Record your audio comment or networking tip here.

Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

We began by talking about Boomerang (now four years old). You can use it to send emails later, mark emails to reappear in your inbox later, and remind you to follow up if you don’t hear back from the recipient.

Boomerang came from personal pain.

Alex was working at Analog Devices. He was responsible for making the Input Select button ten cents cheaper on HD TVs.

He created Boomerang, because he had a hard time keeping up with emails from his team members.

He began working on an automatic semantic search engine, but it was too geeky to work.

Tim Ferris swears by the Email Game. Alex explains what it is and why you should try it. I love it too.

Email is the only thing that’s compatible with everybody’s system.

design 2 300x300 NBN29 Go Through the Business Card Stack with Alex MooreMake email good at what people use it for.

How to follow up with everyone you met at a conference from The NextWeb.

CardMunch and Evernote.

CardShark business card scanning app by FullContact.

Brad McCartey first wrote about Boomerang on the NextWeb.

Why following up is crucial in networking.

Baydin blog post about how they launched.

How to identify journalists via social media.

How Alex would start his career again.

Alex grew up in Alabama, where networking occurred at the Wal-Mart checkout line. He moved to Boston for school, and then moved to Silicon Valley when they needed funding for Baydin.

He attended a different tech networking event every night for two weeks while visiting Silicon Valley.

You can do a lot in two weeks, if you focus on it.

He created a list of people he wanted to meet. He used LinkedIn as the main tool for this.

He also used StartUp Digest, a weekly email with local tech events. In Boston, tryGreenhorn Connect.

App Recommendation: Fitbit Flex Wireless Activity + Sleep Wristband, Black NBN29 Go Through the Business Card Stack with Alex Moore
Book Recommendation: The Shadow of the Wind (The Cemetery of Forgotten Book 1) NBN29 Go Through the Business Card Stack with Alex Moore by Carlos Ruiz Zafon.
Contact Alex: @awmoore or at baydin.com.

Join me at LinkedIn Live in Nashville on October 2. Tickets from the Nashville Technology Council.

Book me to speak at your conference or to provide your staff with the best networking training


 

Direct download: NBN29.mp3
Category:general -- posted at: 3:00am CDT

Zvi BandZvi Band is CEO & Co-founder of Contactually, a web-based CRM tool that will help maximize your network ROI, get more referrals and gain more repeat business. Zvi also runs DC Tech Meetup and Proudly Made In DC.

Talking about networking for introverts, entrepreneurship, and organizing local events.

NBN28 Show Notes

Join the NBN Club today.

Listen to episode 28 in iTunes or Stitcher.

Launch your WordPress blog with my quick tutorial. Sign up for Bluehost and support the show. Thanks.

Thanks to Sean Carpenter for leaving a networking tip. Record your audio comment or networking tip here.

Pick up a copy of New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

What is Contactually and how does it work?

Zvi began as a consultant for high-end start-ups, government and VC firms. He had a good reputation, but he was terrible at business development.

The concept of staying in touch is not something new. They are just providing a better tool to do this.

Zvi said, "The number one reason people fail to network is the simple fact that they don’t do it. If you make a consistent effort, even something as simple as sending an email a day, it’s a game changer.” from Frank Gruber's Startup Mixology event in DC. (Video)

He was so introverted, he wanted to go home on weekends during college.

Zvi wanted to get involved in a start-up, so he had to start meeting people. He did so over coffee.

He was offered a job as a CTO. It wouldn’t have happened if he didn’t build the relationships first.

He grew a strong business without advertising.

Zvi Band“Forget the name of the company, it was me they wanted to talk to.”

People do business with those they know, like and trust.

Instead of walking out with ten business cards, walk out with one really good relationship.

The biggest differentiator between a good networker and a bad networker is whether you do it at all.

His DC Tech Meetup draws 1,000 people each month!

"A rising tide lifts all boats." -  John F Kennedy.

The number one most important thing in networking is to just do it.

“Give more than you receive.”

The simple phrase, "How can I help you?" is one of the most powerful things he has learned over the years.

Tips for hiring staff for your start-up.

Twitter is probably the best way to network online (in his industry).

Use Twitter lists like a pro.

FollowerWonk to search Twitter bios.

You can almost participate at SXSW Interactive without even being in Austin.

Hashtag Twitter Lists.

Use Contactually Buckets for contacts you meet at a conference.

Tips for networking as an introvert.

There’s no danger in attending a networking event. It’s like skydiving, at some point you just have to jump off.

Plan to attend events with one or two friends. Never walk in alone.

App Recommendation: RunKeeper and Dark Sky.

Book Recommendation: Pitch Perfect: How to Say It Right the First Time, Every Time by Bill McGowan. I mentioned Presentation Zen: Simple Ideas on Presentation Design and Delivery by Garr Reynolds.

Contact Zvi: @skeevis on Twitter or visit Contactually.com

Please leave a review and subscribe to the show in iTunes or Stitcher Radio. Every review is sincerely appreciated.

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba. Thanks for listening. You rock!

Direct download: NBN28.mp3
Category:general -- posted at: 3:00am CDT

Susan Murphy on NBN RadioSusan Murphy is a writer, teacher, professional speaker, digital media specialist, entrepreneur, and TV producer. She runs Jester Creative in Ottawa, Ontario, Canada and is the author of Produce: The Art of Creating Digital Content Using Professional Production Techniques

Talking about writing, planning, and networking for students.

NBN27 Show Notes

Join the NBN Club today.

Listen to episode 27 in iTunes or Stitcher.

Launch your WordPress blog with my quick tutorial. Sign up for Bluehost and support the show. Thanks.

Thanks to Aaron Hockley for leaving an audio comment. Record your audio comment or networking tip here.

Pick up a copy of New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

Weird Al’s Mandatory Fun.

The process of writing.

Suze spent twenty-five years as a television producer, she had the book idea in her head for twenty of those years.

About ten percent of internet users create ninety percent of the content.

Begin with the end in mind. Visualize your finished product before you sit down to put it together.

Understand your content well and how you want to tell that story.

The definition of a producer is someone who creates things.

Anybody can create content. Status updates on Facebook are content.

Susan shares her thoughts on personal branding.

Companies are run by people. Ultimately, the connection somebody is going to make is with the individual.

It’s those relationships you make with individuals that are going to move things forward.

Look at the people behind the company.

Networking tips for new graduates.

Emailing your resume to companies does not cut it anymore.

You have to learn how to network, even if you love to hate it.

Susan Murphy on NBN Radio

Practice networking by attending events with classmates or a teacher.

Find events to go to. Use Google or Meetup.com.

Search for professional associations in your city.

Go for lots of coffee. Coffee leads to great things.

Susan has been on Twitter since March 2007. She's wondering what happened to the conversation?

If my relationships with Twitter was made public it would read, “It’s complicated”.

Susan makes target lists of people to reach out to. She got the idea from my book.

She’s finding value in making connections and reconnecting with her LinkedIn contact.

Chris Brogan’s The Freaks Shall Inherit the Earth: Entrepreneurship for Weirdos, Misfits, and World Dominators. Great tips on goals!

How to Keep Going When the Going Gets Tough

The downsides of business are things people don’t like to talk about. The truth is the bad times are going to happen.

Mistakes are going to happen.

We always come out  stronger.

Brett Henley’s interview with C.C. Chapman.

My interview with Mark Schaefer. Listen to this.

App Recommendation: Path
Book Recommendation: Choose Yourself! by James Altucher.
Contact Susan: SuzeMuse.com on Twitter @suzemuse on Facebook.com/SuzeMuseBlog.

Please leave a review and subscribe to the show in iTunes or Stitcher Radio. Every review is sincerely appreciated.

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba. Thanks for listening. You rock!

 

Direct download: NBN27.mp3
Category:general -- posted at: 3:00am CDT

Scott Oldford on NBN RadioScott Oldford is a successful entrepreneur who runs strategy and direction for Infinitus, a marketing technology company based in St. John’s, Newfoundland, Canada. He also co-hosts the amazing, Limitless Business Podcast with Kaye Putnam.

Talking about dinners with strangers, networking, and entrepreneurship.

NBN26 Show Notes

Join the NBN Club today.

Listen to episode 26 in iTunes or Stitcher.

Support the show and gain back control of your email inbox. Check out SaneBox now for your free 14-day trial.

Record your audio comment or networking tip here.

Check out New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

Talk to Strangers, my article from the Tennessean about my dinner with Scott and Kaye.

Inspired by Dan Martel, who invites strangers out for dinner each place he travels to.

Scott generously gathers strangers together for a Limitless Lunch or Limitless Dinner, which he calls a “blind date for entrepreneurs”.

Lessons learned and steps you need to take to organize a meal for yourself.

Scott uses Clarity.FM to research people to invite. Here's my page if you're interested.

If you have to use your phone, you have to pay for dinner.

If you cancel last minute you’re banned for life.

Scott sends a monthly email after the events to check-in.

He celebrated his birthday with eight complete strangers in Miami.

“When you make the people around you winners, you become a winner.”

Check out my interview with Chris Brogan (LISTEN) and read, The Freaks Shall Inherit the Earth .

Scott Oldford NBN RadioScott started selling eggs at seven years old. He started programming by the time he was nine. He had his first client at eleven.

Nobody knew how old Scott was until he was 16.

Scott became obsessed with knowing people.

Every single part of it was because of relationships and connections he made.

There’s a social currency established in life.

How Scott keeps track of his relationships.

Scott’s podcast, The Limitless Podcast, launched and went to #1. He wrote 1,700 emails to his contacts to let them know about it, which helped him reach that milestone.

Scott sends short video messages to his clients. They sometimes reply with their own videos.

App Recommendation: Zombie Puzzle Panic.
Book Recommendation: The Obstacle Is the Way: The Timeless Art of Turning Trials into Triumph by Ryan Holiday.
Contact Scott: @scottoldford on Twitter or visit GoInfinitus.com.

Please leave a review and subscribe to the show in iTunes or Stitcher Radio. Every review is sincerely appreciated.

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba. Thanks for listening. You rock!

Direct download: NBN26.mp3
Category:general -- posted at: 6:39am CDT

Daniele RossiDaniele Rossi is a digital strategist specializing in telling stories through engaging content. He is the author and illustrator of Stuttering is Cool and the host of the Stuttering is Cool Podcast. He also runs Stutter Social a vibrant community on Google+, which has been featured in stories in the Globe and Mail newspaper in Toronto and the CBC.

Talking about community, podcasting, stuttering, and job hunting.

NBN25 Show Notes

Join the NBN Club today.

Listen to episode 25 in iTunes or Stitcher.

Support the show and gain back control of your email inbox. Check out SaneBox now for your free 14-day trials.

Record your audio comment or networking tip here.

Check out my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

The National Stuttering Association Conference.

We talk about Washington DC.

Daniele began the Spudcast podcast in 2007 about his comic.

We speak about community and the importance of conferences likes PodCamp Toronto and Podcasters Across Borders.

Networking with a stutter.

He was inspired to talk about his stutter on his podcast, which sparked his idea about a podcast for stutterers.

One percent of the world’s population stutter.

In November 2007, Daniele launched Stuttering is Cool. He inspired people to record messages with their stutters, and he would include them on the show.

The podcast inspired his book, Stuttering is Cool. He felt he could include info from his podcast, so new listeners didn’t have to listen to all 170+ previous episodes.

“Life is too short to be serious about everything.”

Canadian humour compared to British and American humor.

Friday the 13th is Stuttering is Cool Day. Do something you are afraid to do!

Follow #stutteringiscool on Twitter.

Daniele Rossi NBN RadioHe realized he has a brand when his book came out.

Why Twitter is a strong medium for building a community.

You can’t grow your network overnight on social media.

Daniele’s network have become advocates for his book.

Globe and Mail article, "Online hangout brings stutterers together".

Stutter Social Google Hangout video chat. 4 times a week.

Google Canada and CBC took notice.

Post conference depression.

Self publishing over traditional publishing

Job hunting tips.

You’ve got to talk to the right people.

Get yourself out of the house.

Keep exercising!

App Recommendation: Telegram App and OTR (Old Time Radio)

Book Recommendation: The Writing on the Wall

Contact Daniele: danielerossi.ca or @danielerossi on Twitter.

Direct download: NBN25.mp3
Category:general -- posted at: 10:26am CDT

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RandFishkin NBN24 Be Your Authentic Self with Rand FishkinRand Fishkin, is co-founder of Moz, a software as a service company that sells inbound marketing and marketing analytics software subscriptions. Rand is also the co-author of The Art of SEO NBN24 Be Your Authentic Self with Rand Fishkin, and is host to the brilliant Help Me Help You Dinner networking group.

Talking about SEO, authenticity, and networking

NBN24 Show Notes

Join the NBN Club today.

Listen to episode 24 in iTunes or Stitcher.

Get your free audio book by visiting Audible.com! Do it now and support this show please.

Record your audio comment or networking tip here.

Check out my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

Elite Privilege, Ivy League Schools, and Uncommon Advice for Building a Network

The world is still driven by social interactions.

Rand’s Mom was running an old-school print marketing company. Her clients started needing web sites, so she introduced Rand. He dropped out of school and went into business for himself.

My interview with Hugh Forrest, director of SXSW Interactive.

Rand doesn’t have a big plan when he attends conferences. He always tries to be his authentic self.

Help Me Help You Dinner. Bring people together. Tell them what you need help with. Explain how you can help.

How important are blogs these days? Rand explains.

A blog enables you to publish simply and easily.

Think of your own personal brand just like an organization of a larger size and have a content strategy.

What is it that you’re publishing that’s going to earn you the attention, interest, and awareness that will hopefully earn you trust and likability.

Advice about blogging. Promote other people!

Don’t ignore SEO (Search Engine Optimization).

SEO is a process, it’s an ongoing thing.

SEO, amplification, social media are muscles. You need to flex them or they will fade away.

Tips for finding your audience and niche.

Ask, “What do you need help with?”

Put yourself in your audience’s shoes.

Rand tries to run his entire life using Gmail.

My mission is to help. Serendipity will do the rest.

Social Norms VS. Market Norms.

Be a more authentic version of yourself.

3 LinkedIn tips.

Check out FollowerWonk.com.

How Rand would grow his network all over again.

How to find the unasked, un-obvious questions.

App Recommendation: Hotel Tonight and Dolphin Browser.

Book Recommendation: The Absolutely True Diary of a Part-Time Indian NBN24 Be Your Authentic Self with Rand Fishkin by Sherman Alexie.

Contact Rand: rand AT moz.com or @randfish on Twitter.

Please leave a review in iTunes or Stitcher Radio. Every review is sincerely appreciated.
You can subscribe to the show by RSS, email, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba. Thanks for listening. You rock!

Direct download: NBN24.mp3
Category:general -- posted at: 7:45am CDT

Thom SingerThom Singer is a professional speaker, trainer, and author of Some Assembly RequiredBatteries Not IncludedNetworking Unplugged, and The ABC’s series including: The ABC's OF EntrepreneursThe ABC's of Speaking, and The ABC's of Networking. Thom has trained more than 5,000 professionals in the art of building professional contacts that lead to increased business.

Talking about networking, hand-written notes, and public speaking.

NBN23 Show Notes

Join the NBN Club today.

Listen to episode 23 in iTunes or Stitcher.

Get your free audio book by visiting Audible.com! Do it now and support this show please.

Thanks to Billy Burle for his audio comment. Record one now.

Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

We have to remember the other people at networking events aren’t there to serve us.

Remember the other person wants their turn to talk, give it to them first.

Follow up!

It’s up to you to own the follow up.

How to listen better online and offline.

Thom is a huge believer in hand-written notes. He writes five to ten notes per week, and sends 250 - 500 notes per year.

Thom Singer NBN RadioThom shares his thoughts on card writing services.

What call to actions should you use in your follow up?

Thom asks people, “What’s your biggest challenge?” at networking events. He then finds ways to provide the solution from members of his network.

If you don’t ask, you can’t help.

Thom makes notes on business cards. More on this here.

NB12 - Interview with John Morgan on personal branding.

A brand is a promise.

Use your calendar to set reminders to follow up with people.

Thom uses LinkedIn a couple of hours a day every July and December to follow up with his LinkedIn connections. He uses email or phone to check in.

The Coffee, Meal, or Beer LinkedIn Rule.

How Thom became a popular, professional speaker.

Check out Toastmasters!

How improv can help.

To wing a presentation makes it look like you don’t care about the audience.

The National Speakers Association.

App Recommendation: MyFitnessPal.
Book Recommendation: The 7 Habits of Highly Effective People: Powerful Lessons in Personal Changeby Stephen R. Covey, and CRUSH IT! by Gary Vaynerchuk.
Contact Thom: at thomsinger.com.

Please leave a review in iTunes or Stitcher Radio. Every review is sincerely appreciated.
You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba. Thanks for listening. You rock!

Direct download: NBN23.mp3
Category:general -- posted at: 3:00am CDT

Gini Dietrich is the founder and CEO ofArment Dietrich, a Chicago-based integrated marketing communications firm. She is the lead blogger at the PR and marketing blog, Spin Sucks, is co-host of the Marketing in the Round podcast andInside PR podcast. She’s also the co-author of Marketing in the Round: How to Develop an Integrated Marketing Campaign in the Digital Era (Que Biz-Tech) NBN22 We Are Building Real Relationships with Gini Dietrich and author of Spin Sucks: Communication and Reputation Management in the Digital Age (Que Biz-Tech) NBN22 We Are Building Real Relationships with Gini Dietrich.

Talking about networking, public relations, blogging, and much more.

NBN22 Show Notes

Join the NBN Club today.

Listen to episode 22 in iTunes or Stitcher.

Get your free audio book by visiting Audible.com! Do it now and support this show please.

Thanks to Clark Buckner for his audio comment.

Leave your own networking tip, comment or question. Record one now.

Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

On forgetting to hit the record button in podcasting.

SpinSucks is about unleashing our secret weapon of restoring trust.

Meme on Facebook.

It’s about presenting ourselves in an open and honest way.

NBN6 with Mark Schaefer. Listen to this.

Should businesses use their logo for Twitter?

Gini Dietrich NBN Radio NBN22 We Are Building Real Relationships with Gini DietrichPeople buy from people, they don’t buy from organizations, logos, or brands.

You can’t build a relationship with a logo.

It’s not about what we say the brand is, it’s about what our customers say it is.

How to use press releases.

How it’s easier today to build relationships with journalists.

Add the author’s Twitter handle when you share their articles.

Gini kept a spreadsheet of people she would promote on #followfriday.

It’s all about the Google juice!

It’s less about the optimization and the SEO, and more about the content you’re creating for the human beings who consume it.

Should you have comments on on your blog?

The Lies PR Firms Tell (see the comments)

Mitch Joel, “You don’t have community, until the people who are commenting are talking to one another.”

How do I help (my readers) have conversations with one another?

Key lessons about blogging since Sept 2006.

Google+ is Not Dead, Long Live Google+ 

StumbleUpon

Write a letter to your future self.

Inside PR Podcast with Gini, Joseph Thornley, and Martin Waxman.

On podcasting over radio.

LinkedIn training from Dave.

App Recommendation: Kindle.

Book Recommendation: Once We Were Brothers NBN22 We Are Building Real Relationships with Gini Dietrich.

Contact Ginispinsucks.com.

Please leave a review in iTunes or Stitcher Radio. Every review is sincerely appreciated.
You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) byspinningmerkaba. Thanks for listening. You rock!

Direct download: NBN22.mp3
Category:general -- posted at: 3:00am CDT

Kerry GorgoneKerry O’Shea Gorgone is an attorney, writer, new media specialist, public speaker, instructional design manager, and provider of enterprise training at MarketingProfs. She is also the awesome host of the Marketing Smarts Podcast.

Talking about networking, public speaking, finding writing opportunities, and podcasting.

NBN21 Show Notes

Join the NBN Club today.

Listen to episode 20 in iTunes or Stitcher.

Get your free audio book by visiting Audible.com! Do it now and support this show please.

Thanks to Matthew Martell for his audio comment.

Leave your own networking tip, comment or question. Record one now.

Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

Parents and productivity.

Kerry is a self-proclaimed online-extrovert and offline-introvert.

She gets the chills from networking events. Gets that “8th Grade Dance Panic”.

Who doesn't love Napolean Dynamite?

Shot out to C.C. Chapman.

On hugging at networking events.

On wresting.Yes, we talked about wrestlers.

NBN3 with Saul Colt on being memorable.

Kerry shares her tips for introverts.

I have to make myself sometimes go to things, but I always end up having a great time.

Jill Foster's talk at the MarketingProfs B2B Marketing Forum on networking disasters.  Great recap by Veronica Jarski.

Always try to make a connection with one person.

Don’t jump on Twitter trying to sell things.

Be interested in people.

I gravitate towards people wearing something different. Something that is a conversation starter.

Check out MarketingSmarts interview with Matt Grant.

On preparing for podcasts.

My interview with Kerry from MarketingSmarts.

Remind yourself it’s going to be fun. It’s always fun!

Make yourself go. Once there, you might as well talk to people.

Mack Collier uses speaking as a networking tool.

Kerry recommends adding a person to LinkedIn on your phone as you are talking ** IF ** it is appropriate.

What to do with piles of business cards.

Always go to the early reception if you are speaking at an event.

It gives you a good sense of what the audience will be like.

How Kerry manages relationships.

Check out Ian Cleary.

Don't miss Ann Handley.

Kerry reviews recent social channels before checking in.

How Kerry found writing opportunities. Interested in writing? Take notes!

Return On Influence by Mark Schaefer (listen to my our interview with Mark)

The more visible you are, the more opportunities you get.

The things that I really care about ought to be prioritized.

The challenges of working from home with kids.

Look into Nick Westergaard.

How Kerry would start over today.

App Recommendation: Instagram and Skype.

Book Recommendations: Rebecca by Daphne Du Maurier, Wuthering Heights by Emily Brontë. Business Books: Content Rules by C.C. Chapman and Ann Handley, Think Like a Rock Star by Mack Collier, and Social Media Explained by Mark Schaefer.

Contact: @kerrygorgone or kerryg at marketingprofs dot com.

Direct download: NBN21.mp3
Category:general -- posted at: 3:00am CDT

Pinky Gonzales is Chief Strategy Officer at SightWorks. He began his career working in the music industry, which took him to Nashville, where his first company Artist Media Group was founded. That firm was acquired by echomusic, which later was acquired by TicketMaster. During his time there he worked with a generation of artists like Beyonce, Keith Urban, Kanye West, Bon Jovi, and more.

Talking about the power of LinkedIn, relocating, and networking.

NBN20 Show Notes

Join the NBN Club today (while it is free).

Listen to episode 20 in iTunes or Stitcher.

Get your free audio book by visiting Audible.com! Do it now and support this show please.

Thanks to Peter Martino for his audio comment.

Leave your own networking tip, comment or question. Record one now.

Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

NBN Radio is sponsored by ME!

Business is people. It’s all about who you know and how you communicate the value of what you’re doing.

Pinky decided he wanted to move to Portland to be closer to his family after living in Nashville for eleven years.

He had to figure out what industry he wanted to be in.

LinkedIn and Google helped Pinky find his tribe in Portland.

He set his aim on small to medium sized businesses with no more than 50 employees in the tech / entrepreneurial space.

Pinky used LinkedIn connection requests to introduce himself to contacts he determined. It worked like “gang busters”.

He was already in tune with who’s who and what’s going on in Portland before moving there.

Most people still miss the boat on what LinkedIn can be.

Take the initiative to reach out and introduce yourself. That’s the start of the conversation.

I like to see LinkedIn not so much as a magic bullet, but a means to an end.

Pinky shares some important tips on optimizing your LinkedIn profile.

A career is forever or until you die.

It’s amazing how many layers there are of communities in the same geographical spot.

LinkedIn is the counter point to Google.

Used LinkedIn’s “Advanced Search” and search by industry and your zip code.

How to get an introduction to a warm lead using LinkedIn.

“I wanted to introduce myself.”

How informational coffees can help you.

photo 1 NBN20 Combine Who You Know With a Willing Spirit with Pinky GonzalesPinky shares some fantastic ice breakers for your introductions.

Ask, “What would you do if you were me?”

There are no accidents in the grand scheme of things.

The music industry teaches you to be a master networker or you won’t survive.

If business is people, than it’s important to know the people involved in the business you want to be in.

Combine who you know with a willing spirit.

Must join music industry organizations in Nashville: SolidNashville, The Country Music Association, Maris, and ACM.

The difference between a job and a career is that a job is something you do for money. A career is something you do because it defines you personally.

Why waste the best hours of your life to something you hate?

Interview with David Hooper.

App Recommendations: Tiny Dice Dungeon and Iron Tank Force.

Book Recommendation: Resonate: Present Visual Stories that Transform Audiences NBN20 Combine Who You Know With a Willing Spirit with Pinky Gonzalesby Nancy Duarte.

Don’t take free to mean less valuable.

Contact: pinky at siteworks dot com.

Did you enjoy the show? Please share it and help us grow the NBN Radio Community.
Please leave a review in  iTunes or Stitcher Radio. Every review is sincerely appreciated.
You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN20.mp3
Category:general -- posted at: 3:00am CDT

Scott Rouse is a body language expert and analyst who trains military, police, CEOs, and business management. He is co-author of The IdeaFrame Book, and he contributes frequently toSouthernAlpha.com in a series entitledBody Language Frankenstein. Scott recently presented “How to Kill Your Body Language Frankenstein” at TEDx Nashville.

Talking about understanding body language when networking.

NBN19 Show Notes

Join the NBN Club today (while it is free).

Listen to episode 19 in iTunes or Stitcher.

Get your free audio book by visiting Audible.com! Do it now and support this show please.

Thanks to Nancy VanReece for her networking app tip. Check out my interview with Refresh co-founder, Bhavin Shah.

Leave your own networking tip, comment or question. Record one now.

Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

Don’t miss Rock Your Influence on July 16th in Nashville. Book your ticket now andsave $200 using coupon code NBNRADIO.

87% of what people think they know about body language is incorrect.

Is crossing arms a sign that the person is not listening to you or that they are cold?

Check out Gregory Hartley NBN19 There Are No Absolutes in Body Language with Scott Rouse.

scottrousenbnradio NBN19 There Are No Absolutes in Body Language with Scott RouseDon’t build a Frankenstein’s Monster by trying to figure out what a person’s body language is saying.

There are no absolutes in body language.

You can tell someone is interested in what you are saying by noticing where their feet are directed when you’re speaking.

Scott dresses like his clients, so he blends in well. He is introduced in meetings and provides signals to his clients to ask questions.

Scott’s Dad was a doctor in Louisa, Kentucky, where he grew up. His Dad introduced him to the idea of reading body language in his patients.

If you pay attention to what’s going on around you, you’ll see the predator.

How to make yourself approachable at networking events and conferences.

When you shake a hand, stand slightly to your left.

We discuss handshakes and hugs.

Scott was nominated for a Grammy. He used body language when he met with record label executives.

Scott has worked with Jumpstart Foundry and is an Entrepreneur in Residence at theNashville Entrepreneur Center.

Michael Burcham

How to rehearse your own body language to appear more confident.

App RecommendationsThings.

Book Recommendation: Talk Like TED: The 9 Public-Speaking Secrets of the World’s Top Minds NBN19 There Are No Absolutes in Body Language with Scott Rouse by Carmine Gallo.

Contact Scott at scott at scottrouse.com or on Twitter @ideabangllc.

Quick! Take Scott’s Udemy course, How to Create an Investable Pitch. It’s regularly $200, but free for the first five of you who use code NBNRADIO. Good luck.

Did you enjoy the show? Please share it and help us grow the NBN Radio Community.
Please leave a review in  iTunes or Stitcher Radio. Every review is sincerely appreciated.
You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

 

Direct download: NBN19.mp3
Category:general -- posted at: 1:00am CDT

Jared EasleyJared Easley is the co-owner of VAGamePlan.com, he’s a co-founder of the upcoming Podcast Movement Conference, and his popular podcast is called Starve The Doubts.

Talking about podcasting, conferences, and networking.

NBN18 Show Notes

Join the NBN Club today (while it is free).

Listen to episode 18 in iTunes or Stitcher.

Get your free audio book by visiting Audible.com! Do it now and support this show please.

Thanks to Andy Smith for his audio comment. Leave your own networking tip, comment or question. Record one now.

Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

Jared Easley got into podcasting, because he doesn’t like to write.

Chris Murphy told him Jared about Internet Business Mastery, who inspired him to start his own show.

Check out Cliff Ravenscraft and Pat Flynn.

Promoting Your Podcast by Jason Van Orden

Jared thought you needed expensive equipment to podcast…. you don’t.

Jared uses: Audio-Technica USB Condenser USB Microphone with Skype and Call Recorder (Mac). He also recommends Pamela for PC users.

I use a Blue NESSIE Microphone

Jared and I speak about dealing with self-doubt.

Differentiate the good doubt and the bad doubt.

Prudence is good fear.

Get good advice from people you like and trust, and who want you to succeed.

Jared Easley NBNRadioConsider starting a mastermind group.

NBN7 David Hooper interview about mastermind groups.

Fear hates community.

Tips for introverts and people who are shy for networking at conferences and events.

Event networking tips.

NBN9 Chris Brogan interview.

How to research people before events.

Don’t miss Podcast Movement Conference.

Use Kickstarter to validate your idea.

How Jared balances his time.

Jared spends a couple of days a week working on his podcast, Starve the Doubts.

Network like a champ!

Jared uses Asana and Google Calendar to keep track of his relationships and projects.

He uses ScheduleOnce for his podcast interviews.

Should Jared and I do a coffee talk Google+ Hangout? Leave a comment below if you would like us to do it or click this tweet link.

Be the noticer. Notice other people first.

Choose five people and promote and comment on what they are doing.

App Recommendation: Refresh (hear my interview with the co-founder, Bhavin Shah)

Book Recommendation: The Freaks Shall Inherit the Earth: Entrepreneurship for Weirdos, Misfits, and World Dominators by Chris Brogan.

Jared interviewed my on Episode 10 of Starve the Doubts. Check it out.

Contact Jared on Twitter @jaredeasley or visit StarvetheDoubts.com.

Did you enjoy the show? Please share it and help us grow the NBN Radio Community.
Please leave a review in  iTunes or Stitcher Radio. Every review is sincerely appreciated.
You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN18.mp3
Category:general -- posted at: 7:14am CDT

Peter ShankmanPeter Shankman is the author of Nice Companies Finish First: Why Cutthroat Management Is Over--and Collaboration Is In, Can We Do That!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them, and Customer Service: New Rules for a Social-Enabled World (Que Biz-Tech). He’s the co-host of the Mistake Podcast, and he is best known as the creator of HARO - Help a Reporter Out.

Talking about the importance of networking, creating amazing content, and living in the moment.

NBN17 Show Notes

Join the NBN Club today (while it is free).

Listen to episode 17 in iTunes or Stitcher.

Get your free audio book by visiting Audible.com! Do it now and support this show please.

Thanks to Kevin Rogers for his audio comment. Leave your own networking tip, comment or question. Record one now.

Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

Peter Shankman explains a common mistake businesses make when hiring.

Help a Reporter Out (HARO) is an email newsletter that connects sources to journalists. Peter grew this list to nearly 300,000 people!

If you create content that people want, they will use it.

You need to make sure the content you are creating is for the people who want it.

Having an audience is a privilege, not a right.

The term “email blasts” offends Dave.

PR Week Magazine said Peter Shankman is redefining the art of networking.

He brought 150 CEOs together to go skydiving!

How Peter approaches conversations and listening effectively.

Focus on what you can give in networking. What can you create that lets people get something beneficial? How can you help?

Too may people go into networking trying to figure out what they can get. Think “what can I give?” instead.

Social Youdia.

Peter’s “Be the Ball” email newsletter.

As you get into your daily grind, it’s easy to forget what you are doing. Peter took a step back to brand himself better.

Live in the moment.

You can’t make something viral, but you can make something amazing. If you make something amazing, people will want to share it.

Peter has been blogging since 1995. He shares his thoughts on the importance of producing content these days.

It’s so simple to create content. Set up a GoPro on your window in your car and talk to it as you’re driving to work.

People don’t bother to realize how much their content can help, change, or involve people. Incorporate it into your daily life. “Short Burst Downtime”.

Peter Shankman NBNRadio.com

Brilliant PR on Twitter. Check out how Morton’s Steakhouse came through!

How Peter manages multiple relationships.

Check out Relate.ly and Followupthen.com.

Take ten minutes a day to catch up with someone you haven’t talked to in a while.

Review your Facebook friends' birthdays for ideas on who you should follow up with. (Further details can be found in the NBN Club).

How he would start over again.

App Recommendation: 2048.

Thoughts on gamification and Foursquare.

The importance of backing up. I use Carbonite and a WD My Passport Ultra 1TB Portable External HD. Be sure you're backing up too!

Book Recommendations: The Art of War by Sun Tzu and Delivered from Distraction by John J. Ratey and Edward M. Hallowell.

Podcast Recommendations: The Beancast and Virtual Freedom.

Contact: peter at shankman dot com and visit shankman.com

Check out ShankMinds.com.

Did you enjoy the show? Please share it and help us grow the NBN Radio Community.
Please leave a review in  iTunes or Stitcher Radio. Every review is sincerely appreciated.
You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN17.mp3
Category:general -- posted at: 9:14am CDT

Derek Coburn is the founder of Cadre, an un-networking community in Washington, DC and now in Baltimore. Derek is the author of Networking Is Not Working: Stop Collecting Business Cards and Start Making Meaningful Connections NBN16 Trigger On Going Reciprocity with Derek Coburn.

Talking about organizing networking events, managing relationships, and connection.

NBN16 Show Notes

Join the NBN Club today (while it is free).

Listen to episode 16 in iTunes or Stitcher.

Get your free audio book by visiting Audible.com! Do it now and support this show please.

Thanks to John Ellis for his audio comment. Leave your own networking tip, comment or question. Record one now.

Grab my free 75 tips for networking at conferences and events.

Download a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

Derek Coburn created unnetworking events. He borrowed the term from Scott Stratten’s book, UnMarketing NBN16 Trigger On Going Reciprocity with Derek Coburn.

We need to unlearn what we have already learned in order to be more effective in the way we approach it (networking).

In order for a networking event to be successful for anyone, it is directly correlated by how many people are there for the same reasons as you.

Derek never intended to make his Cadre events large. He vets his members to be sure they are CEOs and business owners. They bring guests to the events who pay $250. His events begin at 3:30 pm instead of after work.

Derek explains how to trigger on-going reciprocity.

derekcoburn nbnradio NBN16 Trigger On Going Reciprocity with Derek CoburnHe loves connecting people and providing value to his network.

You need to find ways to make it easy for people who want to help you.

His clients want to help him, but the introductions often don’t take place. He created a couple of email templates for his clients to use to refer him.

When you make it simple for people, they will act.

ClicktoTweet.com

Derek shares how he manages many relationships.

Manage your email with SaneBox.com and Boomerang.com

Seth Godin’s Impresario Workshop. Check out Paul Jun’s post about it.

When you attend an event, what is your time worth?

Networking 1.0, 2.0 and 3.0.

How Derek uses LinkedIn to find local professionals.

Check out Contactually.com to balance relationships.

App Recommendation: Nozbe for productivity.
Book Recommendation: The Great Work of Your Life: A Guide for the Journey to Your True Calling NBN16 Trigger On Going Reciprocity with Derek Coburn by Stephen Cope.

Contact DerekCoburn.com and on Twitter @cadredc.

Did you enjoy the show? Please share it and help us grow the NBN Radio Community.
Please leave a review in  iTunes or Stitcher Radio. Every review is sincerely appreciated.
You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN16.mp3
Category:general -- posted at: 8:53am CDT

Todd HenryTodd Henry is a keynote speaker and founder of Accidental Creative, a company that helps creative people and teams generate brilliant ideas. He is the author of the books, The Accidental Creative: How to Be Brilliant at a Moment's Notice, and Die Empty: Unleash Your Best Work Every Day. Todd is also host of The Accidental Creative podcast.

Talking about creativity, relationships, and networking. 

NBN15 Show Notes

Join the NBN Club today (while it is free).

Listen to episode 15 in iTunes or Stitcher.

Join NBN Radio by recording an audio comment, question or networking tip. Record one now.

Grab my free 75 tips for networking at conferences and events.

Download a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

Todd Henry begins by telling us about his latest book, Die Empty: Unleash Your Best Work Every Day.

We need to take time and stop and enjoy the ride sometimes.

What people think of the title, “Die Empty”.

What is the most valuable land in the world? Todd explains.

When I get to the end of my life, I want to know that I haven’t left my best stuff inside of me.

So many people are being carried along by their work day to day.

Kickstarter Ticker watch.

It’s not about squeezing every ounce of work out of you. Instead, it’s about making sure you’re being purposeful about how you’re spending your focus, your assets, time and energy.

Todd started his podcast, The Accidental Creative, as a conversation about creativity in the workplace. It became one of the top business podcasts in iTunes in 2005.

How to be prolific, brilliant and healthy all at the same time.

Todd branched out to start his own consultancy after learning of consistent issues about workplace creativity from his interviews on his podcast. His podcast led to his consultancy!

Todd's new book will be available next summer.

Accidental Creative episode “Unstuck”.

Todd talks about going outside of your circles to establish new relationships.

“To commune with great minds.” - Steven Sample.

You meet people all the time in your life. Are you paying attention to those times when there’s that ping? Those are the kinds of people you need to reach out to.

How can I engage this person, so we can stretch one another to think in new ways? How can I build time into my life, so we can get together to talk about ideas.

Who are those people in your life?

We discuss mastermind groups.

Todd Henry NBN RadioTodd explains how he manages the relationships in his life.

Todd has a routine where he thinks about open-relational loops. Who does he need to reach out to today?

I mention Nimble, which helps to manage your social connections.

I recommend using Facebook birthdays as personal reminders to check in with your network. I have a video explaining this in detail in the NBN Club.

We talk about meeting in-person and stepping out of your comfort zone.

The love of comfort is the enemy of greatness in life.

Find problems, don’t just solve them.

Todd takes courses on his flights from downloading lectures from iTunesU.

Check out CodeAcademy.com.

If Todd had to begin building his network again, here’s what he would do…

Find people you respect and ask to spend some time with them.

All relationships involve risk.

All of us think everyone else has it figured out more than we do. We think that everyone else is some how more advanced than we are. The reality is that all of us are making it up as we go (at least a little bit).

Be as contextually authentic as possible.

Buy someone a drink and ask them how they got to be doing what they are doing. Do this.

App RecommendationForecast.ioOmniFocus, and Things.

Book RecommendationThe Gift: Creativity and the Artist in the Modern World (Vintage) by Lewis Hyde and Antifragile: Things That Gain from Disorder (Incerto) by Nassim Nicholas Taleb.

Contact: Todd at ToddHenry.comAccidentalCreative.com, and @ToddHenry on Twitter.

Did you enjoy the show? Please share it and help us grow the NBN Radio Community.
Please leave a review in  iTunes or Stitcher Radio. Every review is sincerely appreciated.
You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN15.mp3
Category:general -- posted at: 3:00am CDT


Erik Deckers headshot tn 375x250 NBN14 Have Several Irons in the Fire with Erik Deckers
Erik Deckers
 is the owner and President of Professional Blog Service in Indianapolis. He has been blogging since 1997, and has been a published writer for more than 24 years. He has been a newspaper humor columnist for 17 years, and is published in 10 newspapers around Indiana. He is also an award-winning playwright, both for stage and radio theatre. Erik is the author of books:

Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself (2nd Edition)  NBN14 Have Several Irons in the Fire with Erik Deckers

No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing NBN14 Have Several Irons in the Fire with Erik Deckers

The Owned Media Doctrine: Marketing Operations Theory, Strategy, and Execution for the 21st Century Real-Time Brand NBN14 Have Several Irons in the Fire with Erik Deckers

Talking about writing, journalism, blogging, social media, and reinvention. 

NBN14 Show Notes

Join the NBN Club today (while it is free).

Listen to episode 14 in iTunes or Stitcher.

Join NBN Radio by recording an audio comment, question or networking tip. Record one now.

Erik begins by talking about his latest book, The Owned Media Doctrine.

Owned, Earned and Paid Media

In the owned media world, large corporations should be employing a newsroom model of operation to create all of their content.

Most companies are trying to push their message and not give what their customers want.

Educate the customers on the problems they have and “we” can solve their problems.

Journalists continue to be laid off, and new graduates replace them being paid far less.

Journalism as a career.

Many journalists don’t realize how many opportunities exist in PR and marketing agencies.

Erik tells the story of how he became a humor columnist. It began with being uncomfortable with anger and a letter to NPR.

My interview with David Hooper about reinvention.

How Erik used social media to reinvent himself.

Erik used the Rainmakers group (a referral network) and Indiana Chamber of Commerce to meet new people and grow his network.

photo NBN14 Have Several Irons in the Fire with Erik DeckersHe would then set up coffee meetings.

Erik belonged to SmallerIndiana, a Ning social network (defunct).

Erik went from the “direct mail guy” to the “blogging guy”.

In 2009, after Erik was laid off, he started working for Professional Blog Service. He later became the owner of the company.

Have several irons in the fire, so that one of those irons will get hot enough at just the right time.

Erik explains what people are doing wrong on social media.

The selfie is the pinnacle of how self-centered we have become.

90% of what you are talking about (especially on Twitter) should be about somebody else.

Always try to share the author of the article you are sharing via social.

Eric shares writing secrets. Metaphors rule, but similes will do in a pinch.

Pens VS. Pencils.

Twitter and LinkedIn are the best ways to meet people locally. Follow it up with coffee.

App RecommendationEvernote app. He uses it for idea creation, to-do lists, and accounting.

Book RecommendationOnce More Around the Park: A Baseball Reader NBN14 Have Several Irons in the Fire with Erik Deckersby Roger Angell.

Contact: Follow Erik on Twitter @edeckers. Check out his humor blog aterikdeckers.com.

Direct download: NBN14.mp3
Category:general -- posted at: 3:00am CDT

Erik Fisher is a productivity broadcaster. He hosts the amazing Beyond the To-Do Listpodcast. Erik is also the co-author of Ready Aim Fire!: A Practical Guide To Setting And Achieving Goals NBN13 Weve Got To Start Somewhere with Erik Fisher.

Talking about conference networking for introverts, using Twitter as a networking tool, podcasting, and productivity. 

NBN13 Show Notes

Listen to episode 13 in iTunes or Stitcher.

Thanks to Brad Ferris and Blake Mankin for their audio comment and networking tip. Record one now.

Erik Fisher explains why he started his productivity podcast, Beyond the To-Do List.

He shares productivty tips he has learned from his guests on his show. Some of his favorites include: Chris BroganPaul Jun, and Donald Miller.

Erik was working data entry during the summer of 2005, when he discovered podcasts.

It took him two years before he started podcasting. He had a comedy show called We’re Both Right, which was featured among the the top 10 comedy podcasts by iTunes.

He later teamed up with Cliff Ravenscraft to create a show called Social Media Serenity.

In August 2012, Cliff decided to do less shows, and Erik decided it was time to start Beyond the To-Do List.

Check out Mitch Joel’s Six Pixels of Separation podcast. Read about how Mitch uses podcasting to build his network in Chapter 8 of my book, New Business Networking.

Erik did not expect so many fans so quickly when he launched his show. He started with a small audience he already had, but it grew quickly.

He explained how he was  very intentional, “I wanted to serve people”.

Check out Erik and Jim Wood’s book, Ready Aim Fire!: A Practical Guide To Setting And Achieving Goals NBN13 Weve Got To Start Somewhere with Erik Fisher.

Erik was thinking about writing an ebook. He connected with Jim Woods at PodCamp Nashville. They compared notes and decided to write the book together.

The goal of the book was to write a book about goals.

What changes can you make in your life later? What goals do you want to make later in life?

erikfisher nbnradio NBN13 Weve Got To Start Somewhere with Erik Fisher“We’ve got to start somewhere, and we’ve got to learn by experiencing the doing.

Erik paces himself networking at events and conferences. He is an introvert.

He has a must-see check list to connect with key people at events.

Always get the virtual ticket for a conference. This takes the pressure off of missing out.

Erik sat down with Mike Vardy and Michael Schechter who host the podcast, Mikes on Mics.

You have to be open to serendipity at conferences.

Connect with a person you want as a guest just for a minute to schedule it. Say hello.

You don’t have to soak in everything.

Recharge and take a break. Recharge yourself and your phone.

To prep for a conference. Create a “hit list” of people you want to meet.

Use your return flight as a time to send follow up messages.

Erik was talking to Mari Smith, who said she learned to use Twitter like Chris Hardwick. Do a little Twitter through-out your day as you’re waiting in line or during a five-minute break.

Erik mentioned the The Pomodoro Technique NBN13 Weve Got To Start Somewhere with Erik Fisher

How would Erik start over today? Listen to find out.

Why sharing what you ate for lunch isn’t a terrible thing on Twitter.

Erik recommends the To Doist app.

He recommends you read, Die Empty: Unleash Your Best Work Every Day NBN13 Weve Got To Start Somewhere with Erik Fisher. Check outThe Accidental Creative podcast too.

Pick up a free audio copy of Die Empty on Audible and support the show. Visitaudibletrial.com/nbnradio now and get your first audio book for free.

Contact Erik on Twitter @erikJfisher and visit BeyondtheToDoList.com

Did you enjoy the show? Please share it and help us grow the NBN Radio Community.
Please leave a review in  iTunes or Stitcher Radio. Every review is sincerely appreciated.
You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN13.mp3
Category:general -- posted at: 3:00am CDT

John MorganJohn Morgan is known as the Chuck Norris of branding and is the author of Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition. With his popular blog and being an in-demand public speaker and consultant, he is a globally recognized authority on branding and digital marketing.

Talking about personal branding, business networking, writing, public speaking, and overcoming self-doubt.

NBN12 Show Notes

Listen to episode 11 in iTunes or Stitcher.

Please take a moment to leave me an audio comment. Record one now.

Thanks to Nicholas Young for his audio comment.

Check out PodCamp Nashville.

Listen to these fine podcasters Clark BucknerErik Fisher, and Jeff Brown.

John Morgan says he is more picky about who he networks with. He explains that he figures out who he needs to know, makes a list, and focuses on building those relationships.

“I want to network with the people who can send me business. Who is already talking to my prospects? Who can promote my products and services.”

We talk about how John would create his personal brand if he had to start again.

Use social to figure out who you need to know.

We talk about Chris Brogan. Listen to our interview here.

John pays attention and makes notes of what’s important to the people he is interested in connecting with.

We do business with people we know, like and trust. That doesn’t happen until we’re genuine in how we build relationships.

John uses Evernote to keep track of who he is trying to build relationships with. However, you naturally remember common interests with like-minded people naturally.

“Patience is a key to networking.”

“As you share the things you value in life, you’re allowing people to connect to you.” It’s reverse networking.

“You’re opening the door in the conversation for people to come connect with you.”

We talk about corn and Korn.

John shares tips for overcoming self-doubt. We all go through it!

John Morgan NBN Radio“Set yourself up for success.”

“When you’re worried about what people are going to think about you, you’re not focused on your audience you’re focused on you.”

“When you have self-doubt, you’re too focused on you.”

“How dare you allow your self-doubt to keep yourself from helping someone.”

We speak about public speaking.

John shares his thoughts on the writing process.

How to find positive people in your life.

Check out the Altitude Alliance with John and Alli Worthington.

John shares the story of how he started public speaking. It’s a crazy story!

I spoke about the power of improv training in public speaking and meeting people.

John recommends going beyond TED talks, Seth Godin, and Gary Vaynerchuk, and watch comedians perform.

His favorite app is Evernote. He has learned how to use it best by speaking with other entrepreneurs who use it.

John recommends reading How To Sell Your Way Through Life by Napoleon Hill. You can get the audio book for free here.

John is working on a new book about achievement, getting over self-doubt and self-sabotage, which will be out by the end of Summer.

Contact him at johnmichaelmorgan.com and on Twitter @johnmorgan.

Did you enjoy the show? Please share it and help us grow the NBN Radio Community.
Please leave a review in  iTunes or Stitcher Radio. Every review is sincerely appreciated.
You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN12.mp3
Category:general -- posted at: 6:10am CDT

Karen Schulman DupuisKaren Schulman-Dupuis is a digital media expert, curator of dialogue, community engager and builder. She manages digital communications for MaRS Discovery District in Toronto.

Talking about technology, start-ups, social media, networking to grow your career, and a fantastic personal story.

NBN11 Show Notes

Listen to episode 10 in iTunes or Stitcher.

Please take a moment to leave me an audio comment. Record one now.

Thanks to Rob Blatt for his audio comment.

The MaRS Discovery District is an urban innovation, not-for-profit, center in downtown Toronto. They help companies launch and grow.

Karen found her job from networking online and offline. Don't miss listening to her story.

Karen began working in sales for a telecom.

She was diagnosed with ulcerative colitis, which put her on her back for a couple of months. During this time she realized she was ready for a change.

She was spending a lot of time volunteering and engaging with a community that had nothing to do with her work. She was connecting with people who organize TED and Ignite events, and using social media.

It was time to focus her energy on getting paid to do the work she loves to do.

She found the job at MaRS via Twitter.

She worked with NetCom Canada years earlier. The former president Ron Close, eventually ended up being an entrepreneur-in-residence at MaRS. She asked for an introduction to the team.

Grow your network now before you need it!

She managed MaRS social profiles for two years. She now has a business development role.

“It’s all about the conversation of course.”

“We’re all about the people. If people aren’t connecting with us, there’s no value in what we are doing.”

Listen! Twitter really knocked it out of the park for Karen and her career.

Karen showed up at the events people were promoting.

“That handshake made all the difference!”

“Twitter is the warmest handshake there ever was.”

Small Business Community Network (Slideshare).

“It’s all about the conversation. If you talk more than you listen, you are missing many opportunities.”

We spoke about Mathew Ingram. Follow him on Twitter and check out his Instagram photos.

One difficulty on Twitter is the big wigs talk to other big wigs. It’s like a high school clique.

Karen took every professional development opportunity she could. Read more about that in her interview in the Globe and Mail.

We discuss how to affordably use professional development to improve our own lives.

Karen Schulman Dupuis“Spend your time wisely.”

You have to bring it back to your goals. What are your goals?

The Women’s Executive Network has helped her with mentorship.

Look at yourself as having a career. I am my career.

Do your homework.

What the F*** are your doing? Read this post by Karen.

Karen talks about dealing with a personal problem at a job she had. She explains how she dealt with it.

“You don’t ask, you don’t get.”

Don’t be apologetic about asking.

“My Father is from Brooklyn, my Mother is from Liverpool. Direct is my middle name.”

The most successful ways Karen has grown her network are handshakes and engaging online.

Karen recommends Tweetbot.

Her favorite book is Siddhartha by Hermann Hesse.

Contact Karen @karensd or karensd at gmail.

Did you enjoy the show? Please share it and help us grow the NBN Radio Community.
Please leave a review in  iTunes or Stitcher Radio. Every review is sincerely appreciated.
You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

 

Thanks for listening. You rock!

Direct download: NBN11.mp3
Category:general -- posted at: 3:00am CDT

John JantschJohn Jantsch is best known for his brand Duct Tape MarketingHuffington Post calls him one of the top 100 “Must Follow” on Twitter, and Forbes named Duct Tape Marketing one of the 100 Best Websites for Entrepreneurs. His podcast was called a "must listen" by Fast Company magazine. 

Check out his books:

The Referral Engine: Teaching Your Business to Market Itself
Duct Tape Marketing Revised & Updated: The World's Most Practical Small Business Marketing Guide
The Commitment Engine: Making Work Worth It
Duct Tape Selling: Think Like a Marketer-Sell Like a Superstar

One of my favorite quotes from John is, "How you build trust in business, listen before you talk. Give before you take. Teach before you sell." I believe the same can be said for building your professional network.

Talking about social media, blogging, sales, networking and more.

NBN10 Show Notes

Listen to episode 10 in iTunes or Stitcher.

Please take a moment to leave me an audio comment. Record one now.

How Duct Tape Marketing came to be.

John shares the challenges small businesses face in online marketing.

John has been blogging since 2002/2003 at Duct Tape Marketing. It seemed like a simple way for him to create lots of content.

The 4 reasons you should create a blog:

1. It makes you easier to find.
2. It gives you a platform to demonstrate your expertise.
3. It makes you show up higher in search engines.
4. It gives you and your customers, prospects and partners content you can share.

Consistently producing valuable content has to be part of it. It doesn’t matter what you put it on or what you call it.

Ninety percent of the world needs a platform and a tool to make it easy to create and to produce content their prospects and clients want to find.

We talk about John’s new book, Duct Tape Selling: Think Like a Marketer-Sell Like a Superstar.

john jantschJohn calls social networks “out posts”. You need to view them as ways to drive people back to your blog or newsletter.

You have to always believe you are renting the space of social networks. Building a firm foundation is important.

We talk about time management and family.  Check out my interview with Mark Schaefer about this too.

If sales people want to survive, they are going to have to start learning how to use social media in a more effective way. They need to start to produce content that builds individual authority and expertise.

“Marketing is ruining social media.”

John’s current favorite app is Word Swag - Cool fonts, typography generator, creative quotes, and text over pic editor. I've been using it to create the quote graphics for the show.

"Behind every success business, there's an entrepreneur who's pretty sure she's screwing it up." IMAGE.

John recommends Spin Sucks: Communication and Reputation Management in the Digital Age (Que Biz-Tech) by Gini Dietrich.

Contact John at ducttapemarketing.com and check out ducttapeselling.com. You can pick up the tools he wrote about there.

Did you enjoy the show? Please share it and help us grow the NBN Radio Community.
Please leave a review in  iTunes or Stitcher Radio. Every review is sincerely appreciated.
You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

 

Thanks for listening. You rock!

Direct download: NBN10.mp3
Category:general -- posted at: 3:00am CDT

Chris BroganChris Brogan is the CEO of Owner Media Group, and he’s the publisher of Owner Magazine. Chris is the NY Times best-selling co-author of Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust. He wrote Google+ for Business: How Google's Social Network Changes EverythingThe Impact Equation: Are You Making Things Happen or Just Making Noise? (also with Julien Smith), Social Media 101: Tactics and Tips to Develop Your Business Online, Superheroes in the BasementIt's Not About the Tights: An Owners Manual on Bravery, and the all new book, The Freaks Shall Inherit the Earth: Entrepreneurship for Weirdos, Misfits, and World Dominators - available now.

Talking about trust, relationships, events, podcasting, freaks, and more.

NBN9 Show Notes

Listen to episode 9 in iTunes or Stitcher.

Please take a moment to leave me an audio comment. Record one now.

Once you get to meet somebody in person, you skip a lot of the oddity and weird feelings.

Chris has been blogging at chrisbrogan.com since 2004. He had a Tripod site back in 1998 for “journaling”.

It took Chris eight years before he had his first 100 readers.

He used to write for himself. If you write in the service of others, then people might care about what you are writing.

Anyone who says blogging is dead is looking for permission not to have to do something.

Chris shares his thoughts on how blogging and content has changed over the years.

We talk about Chris’ Great Unfollow, when he unfollowed all of his Twitter followers. He wrote a blog post about it here.

About earning trust online through transparency and being real.

Integrity means, I’m exactly who I say I am.

Chris talks about how he measures his success online.

We talked about Clarity.fm. You can call Chris here. I have a new Clarity account if you would like to chat.

The technology of Google+ is top shelf. Chris shares his opinion on where it is headed. You can learn more in his book, Google+ for Business.

We discuss the importance of email newsletters and email marketing. Subscribe to Chris Brogan’s awesome email at ownermag.com.

Chris Brogan NBN RadioChris uses a real return email address on his newsletter. He also ditched the HTML template. The emails are always written to one person in mind (you!). They are his best content.

Your main website and your email is your real estate.

Chris co-founded PodCamp with Christopher S. Penn in September 2006 in Boston. He shares the story of how the popular unconference was conceived.

PodCamp Nashville is May 17th - registration is free (shameless plug). You should join us there!

Podcasting is back with a vengeance. It’s the wild west part 2.

Check out The Owner’s Mind, Chris’ latest podcast.

Chris recommends Jared Easley’s Starve The Doubts podcast, The James Altucher ShowWTF with Marc Maron, John Lee Duma’s Entrepreneur on FireCliff Ravenscraft, and the Unmistakable Creative.

How Chris balances his time. He eliminates the stupid things.

Favorite app: Google Keep (Android).
Favorite recent book: The Way of the Seal: Think Like an Elite Warrior to Lead and Succeed by Mark Divine.

The Freaks Shall Inherit the Earth is a book about entrepreneurship for weirdos and much more.

Email Chris at Chris at ChrisBrogan dot com and subscribe to his newsletter at OwnerMag.com.

Did you enjoy the show? Please share it and help us grow the NBN Radio Community.
Please leave a review in  iTunes or Stitcher Radio. Every review is sincerely appreciated.
You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN9.mp3
Category:general -- posted at: 10:58pm CDT

Scott Stratten @unmarketingScott Stratten is best recognized as @unmarketing on Twitter. He has written three best selling books,UnMarketing: Stop Marketing. Start EngagingThe Book of Business Awesome / The Book of Business UnAwesome, and QR Codes Kill Kittens: How to Alienate Customers, Dishearten Employees, and Drive Your Business into the Ground. Scott is the co-host of Unpodcast with his partner Alison Kramer. He is a must-see keynote speaker too!

Exploring writing, publishing, public speaking, social media, and much more.

NBN8 Show Notes

Listen to episode 8 in iTunes or Stitcher.

Please take a moment to leave me an audio comment. Record one now.

Scott explains his choice between self-publishing and traditional publishing for his books.

His publisher, Wiley, got him in front of people, on bookshelves, distribution and exposure to networks and conferences.

Scott makes his living from keynote speaking.

UnMarketing is used as a textbook in forty universities including Harvard, Columbia, and University of West of Scotland.

He used a specific email address in his books to understand where people were coming from. Great idea.

Ready to write a book? Ask yourself, “What do I want from a book?”

There is no way you’ll make much money by going with a traditional publisher.

Publishers want large audiences. Their job is to sell a lot of books.

Scott got his start working in marketing in the music industry.

Scott began by self-publishing a book called TGIM: Thank Goodness it’s Monday. It took him five years to write and publish it. It’s easier to write a book with deadlines (I can agree with this!)

If you ever see a friend’s book at a store. Be sure to give it great placement to help.

How can we position ourselves as experts? It’s all about networking.

“The fundamental about networking is connection before commerce.”

We do business with people we know, like and trust.

You can network with people who would be your competitors if they lived in the same city.

“If we have no threat geographically to each other, that opens up even more of a trust in a networking space.”

For 7 or 8 years, Scott created viral videos (he apologized for using the term). This was before YouTube. They were created to build email lists.

In 2009, Scott gave Twitter a second try - a final shot. He lived on Twitter for 30 days, and tweeted 7,000 times in one month. He went from 1,200 followers to 10,000!

Scott did a great job with his keynote during New Media Expo this year.  Airplane with QR code.

Scott Stratten New Business Networking Radio“If I stop one person from putting a QR code on a urinal, I’ve done my job.”

My silly QR code.

Scott critiqued 3-400 presentations each semester when he was a professor at Sheridan College. He learned that it is not about them, it’s about the content.

“The people sitting in the audience want value. They want content they can learn from.”

Use three takeaways.

“The best way to sell is to teach.”

Respect your listener’s time.

QR codes on business cards. Good idea? Bad idea? Scott shares his thinking on this.

“The job of a networking event isn’t to see how many cards you can give out. It’s to give out as few as possible to those you only connect with.”

Scott has garnered more than 165,000 Twitter followers since April 8, 2008.

We talk about how Twitter has changed since 2008. He explains how he doesn’t like it as much now.

“We create our own noise.”

His biggest social media mistake was accepting every friend and follower request early-on.

How to use Twitter Lists.

Scott uses TweetBot. He mutes certain automation apps. Now he sees live, real-time tweets.

Scott talks about how finds and shares so much great content.

His entire purpose in life is to stay on top of what’s going on and to have an opinion about it.

We talk about podcasting.  They podcast by renting a studio and live video the recordings.

I love my podcast listeners (that's you :)

Scott recommends my book (thanks Scott!). New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods (Que Biz-Tech).

Contact Scott on Twitter at @unmarketing. Be sure to check out his blog at unmarketing.com and unpodcast.com.

His fourth book, UnSelling, will be available October 1. Stay tuned!

Did you enjoy the show? Please share it and help us grow the NBN Radio Community.

Please leave a review in  iTunes or Stitcher Radio. Every review is sincerely appreciated.

You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used, read the disclosure. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN8.mp3
Category:general -- posted at: 10:35pm CDT

David Hooper is best known as a marketer in the music industry. He hosts Music Business Radio, and is the author of books like Quit Your Job (and Never Go Back)  NBN7 Look for the good in everything with David Hooper10-Day Money Makeover  NBN7 Look for the good in everything with David HooperThe Rich Switch  NBN7 Look for the good in everything with David HooperLaw of Attraction  NBN7 Look for the good in everything with David HooperSix-Figure Musician NBN7 Look for the good in everything with David Hooper, among others. Don’t miss his smart marketing know-how at BigBoldImpact.com.

Reinvention, Self-publishing, and Networking for Musicians and Beyond.

NBN7 Show Notes

Listen to episode 7 in iTunes or Stitcher.

Please take a moment to leave me an audio comment. Record one now.

David has been working n the music business since 1995.

He did his first recording session at five years-old in Nashville, his hometown.

As a performing musician, he was better at getting people to his shows than playing the music. He had a revelation and decided to shift to becoming a music marketer.

Inspired by his self-publishing uncle who had his own short-run printing press, David canceled a deal to write a Complete Idiot’s Guide book.

David explains the advantages and disadvantages of self-publishing over traditional publishing.

“I’m not really a writer, I’m just a guy with ideas and I tell stories.”

David shares his process of writing his most recent book, Six-Figure Musician.

davidhooper NBN7 Look for the good in everything with David Hooper“Never copy what the last successful guy did.”

Check out John Lee Dumas’ Entrepreneur on Fire podcast.

“You have to play your game. You can’t be somebody else.”

“People change, plans change.”

David explains how your career can be like a bad relationship.

His book. The Rich Switch book explores mastermind groups.

Concept first shared by Think and Grow Rich by Napoleon Hill NBN7 Look for the good in everything with David Hooper

Mastermind groups are between 5 – 7 people who come together with a definitive purpose.

How to have a negativity free day.

“If you show me the donut, I’m going to show you the hole. My job is to find the problems in everything.”

The Strangest Secret by Earl Nightingale NBN7 Look for the good in everything with David Hooper.

“Look for the good in everything.”

His radio program, Music Business Radio, began when he was working on a large music conference. The conference was taking up all of his time, so he decided to depart the conference to start the radio show. He very much still wanted to be a Nashville ambassador.

How musicians should approach networking… or anyone.

Don’t network just because. We need to have purpose.

Dunbar’s number.

“Sometimes it just takes one or two good connections to make something happen.”

Have purpose when you meet people.

David explains how he balances so many relationships.

Music and geography brings people together.

We explores his own reinvention.

“Don’t wait for other people to invest in you. You’ve got to do it.”

We talk about PodCamp Nashville, May 17th in Nashville.

Favorite app: Things (iOS). David talks about working from lists using the Pomodoro technique.

Favorite recent book: On Writing by Stephen King NBN7 Look for the good in everything with David Hooper and Turning Pro by Steven Pressfield NBN7 Look for the good in everything with David Hooper

Contact David @davidhooper or visit Big Bold Impact.

Did you enjoy the show? Please share it and help us grow the NBN Radio Community.

Please leave a review in  iTunes or Stitcher Radio. Every review is sincerely appreciated.

You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode!

Affiliate links used, read the disclosure. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN7.mp3
Category:general -- posted at: 6:48am CDT

Mark SchaeferMark Schaefer is the chieftain of the blog {grow} and social media bouncer. He is a consultant, educator, podcaster, author of Return On InfluenceBorn to BlogThe Tao of Twitter, and Social Media Explained.

How to Use Social Me to Network and Build Your Business

NBN6 Show Notes

Listen to episode 6 in iTunes or Stitcher.

Please take a moment to leave me an audio comment. Record one now.

Thanks to John Piercy for leaving a message and requesting Keith BurtisMark BlevisTod Maffin, and Thomas Hawk. Check those guys out!

Mark resides in Knoxville, Tennessee, just a few hours down the road from my home in Nashville.

He explains how he round up sitting next to Randi Zuckerberg and Kristin Chenoweth during SXSW Interactive.

We talk about networking at SXSW and how it has changed over the years.

Mark's SXSW presentation was about "content shock". Read more about this on Mark's blog.

"In the US, we spend 10 hours a day on average consuming content."

The key takeaway is that he firmly believes the next killer app in marketing is to be more human.

People want to buy from people they know and trust.

"If we can remember that we need to connect in a human way, then I think we are all going to be okay."

We discuss how companies should use Twitter effectively. Why a company should use a face over a logo in their Twitter profile.

We just spent the last 100 years broadcasting and mass-advertising. Community has been re-created with the virtual town square.

Mark Schaefer on New Business Networking Radio

"You can't build an emotional connection to a logo".

We talk about Chick fil-A and the use of Twitter to build loyalty.

When you have someone faking it for you, you're playing with social trust.

Mark explains his book writing process for Social Media Explained.

He shares the five questions he receives from his clients the most (I do too). Each question is answered in his book:

  1. How do I measure this, what's the ROI?
  2. Where do I get started?
  3. What platform should I use?
  4. How do I have time for this?
  5. What do I do about negative comments?

Mark guarantees you will learn something on every page.

We talk about how to get started building your network using social media.

Mark shares his love for Twitter. He includes lots of great ideas here.

"Twitter is the fastest, most effective way to build a targeted, relevant audience."

Follow Mark on Twitter @markwschaefer.

Check out the Marketing Companion podcast with the brilliant, Tom Webster. Learn about Google Pants on that show.

Mark shares his secret on how he is able to manage his time to create great content. It's not what you think.

Mark's 3 main sources of revenue:

  1. through his clients.
  2. creating content.
  3. educating people through his classes.

If what he is working on does not have anything to do with the above, he doesn't do it.

Discipline and focus!

Mark recommends the book, Age of Context: Mobile, Sensors, Data and the Future of Privacy by Robert Scoble and Shel Israel.

Contact Mark at Businessesgrow.com.

Did you enjoy the show? Please share it and help us grow the NBN Radio Community.

Please leave a review in  iTunes or Stitcher Radio. Every review is sincerely appreciated.

You can subscribe to the show by RSSemail, or in iTunes and Stitcher Radio. You will never miss an episode! Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN6.mp3
Category:general -- posted at: 1:31pm CDT

Direct download: NBN5.mp3
Category:general -- posted at: 5:15pm CDT

Beth Inglish is one of those people are relentlessly committed to their cause. She is a local leader dedicated to supporting Nashville’s creative class. Beth spends her time organizing community events, creating her own artwork, and studying the business side of being an artist. She openly shares what she learns on her blog and with 600 people in the Nashville Creative GroupFacebook page.

Beth Inglish on leading a creative community

NBN4 Show Notes

Listen to episode 3 in iTunes or Stitcher.

“Stay active and be consistent to grow your group.”

Organize monthly meet ups. Participate in daily conversations on your Facebook page.

Beth explains how to get community partners involved and why media coverage will help spread the word.

Beth relies on the group members to help promote the events and the group.

Beth provides her advice for starting your own community group.

  • Find your mission.
  • Start with the people you know.

“If ten people show up, know that it was suppose to happen that way.”
“Sometimes when it gets too big, we lose out on some of the uniqueness a small group can bring/”

Beth Inglish NBN Radio NBN4 Make it Unique and Special with Beth InglishBeth explains why creatives are essential.

She compares the different ways business audiences and creative audiences communicate.

More on the Periscope program at theNashville Entrepreneur Center.
Check out the Facebook group.

How can we use creativity to grow and nurture our professional networks?

  • Thinking outside the box.
  • Connecting with those who have similar passions to you.
  • Taking a really creative person out for coffee for insight.

Beth’s clients often note she comes up with creative solutions they didn’t think of. Perhaps you should speak with your artist friends for a different solution.

Beth shares thoughts on “starving artists”.

Artists are forced to wear many different hats.

Start with the people you know.

Use a blog and email newsletters.

Impact Hub Open House.

Following up is a crucial part of networking.

Facebook has been most effective for her, but she is focusing more on Twitter now that Facebook is becoming less effective.

She grows her network by sharing giveaways and tips in her newsletter.

“Make it unique and special, it doesn’t have to be boring.”

Stain glass table video with 67,000+ views on YouTube.

Think about the words you are using in your titles when creating online content.

Zoolander’s Blue Steel. Don’t click this.

Contact Beth at beth AT binglishart DOTcom. She’s bethinglish on most social networks.

Direct download: NBN4.mp3
Category:general -- posted at: 9:32pm CDT

Saul ColtWhen it comes to being memorable, Saul Colt is one of the first people I think of. In the years that I have known him, he has done creative things to keep top of mind, like sending Instagram postcards and handing out mysterious business cards, to attending conferences with his signature red-rimmed glasses and matching shoes. He even brought cake for the audience of a SXSW Interactive panel I was on several years ago. Cake!

Saul Colt on being unforgettable

The polar vortex is over. Saul shares how he knows spring is coming soon.

Check out Kinetic Start-up Innovations.

Saul talks about networking with a wing-person.

He knows two or three fun facts about almost everything.

"One of the most important things in every networking situation is being completely memorable."

Saul shares his tips for being memorable.

saul colt new business networking radioHe has eight different business cards.

Check out Saul's business cards in New Business Networking.

Saul collects business cards. He has every card he has received in the last decade.

He loves people who take chances with their cards.

Saul shares ice breaking tips like networking with a partner.

Twitter is like a cocktail party.

We talk about Oreos at the Superbowl, the Oscars, and "real-time marketing".

I love The Beancast. Check out the show if you are interested in advertising and marketing. Saul is a regular guest.

"Networking has been the number one success factor for me personally."

We spoke about my interview with Hugh Forrest and SXSW.

Is the water cooler dead?

Saul provides a good idea on how to avoid binge-watching shows like House of Cards and Breaking Bad.

"I love the convenience, I miss the community."

Contact Saul at saulcolt.com or @saulcolt on Twitter.

Saul recommends reading Chasing Cool: Standing Out in Today's Cluttered Marketplace.

Join the NBN Club (beta).

Did you enjoy the show? Please share it and help us grow the NBN Radio Community. Please click this link to tweet a message to your friends to invite them to tune in.

You can subscribe to the show by RSS or by email, so you will never miss an episode. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

 

Thanks for listening. You rock!

Direct download: NBN3.mp3
Category:general -- posted at: 6:46am CDT

Jeff DolanSometimes the event you want to organize has already been created. It's sitting there dormant, like a classic car collecting dust, hidden in a garage. Jeff Dolan, an avid film-maker, wanted to start his own community. Being overwhelmed with the thought of creating a group from scratch, he realized one was already waiting for him to take the reigns of. Nashville Filmmakers was re-born.

Jeff Dolan on the relaunch and success of Nashville Filmmakers

 

Shout out to Jeff BrownChris Mason, and Mitch Canter. Thanks guys.

Jeff Dolan is a Nashville-based community leader and filmmaker.

He studied Journalism and Mass Communications at the University of North Carolina at Chapel Hill.

He joined a start-up called MedFusion. He talks about balancing business with art.

Students need to be networking while they are in school. Think about networking before you need it.

He got sidetracked because of a lack of focus.

On building a community, "You have an advantage if you can focus on an industry."

There's only two reasons you come to Nashville, music or a relationship. It's true, both Jeff and I came to Nashville because of lovely women (hi, Heather).

The Nashville Filmmakers meet up group began in 2008 but was left dormant for a couple of years. Jeff has grown membership to 500.

When Jeff came to Nashville, he wanted to find his community. He found everyone was in different fields with different interests. He had trouble getting a group together who were all on the same page.

It's very hard to build a new group from scratch.

"If you can find a group of these people (with a similar interest) that doesn't have the leadership. You can step into the role of leadership and lead them".

"It's like finding a tribe without a leader, and stepping up and becoming that leader."

He found the filmmaker group on MeetUp.com, but it was dormant. He asked to become the leader of it and took it over.

Jeff Dolan, Nashville Filmmakers

He started planning, finding a location, locking down an agenda, and building a vision for the group. The feedback from members was very positive.

He first looked at similar groups across the country to identity goals.

He had to determine who the members of the group were. What area of filmmaking are they interested in?

Jeff explains how he determined the best format for his meet up.

  • Take over a dormant group.
  • Poll them to find out what their needs are.
  • Determine the best format for the meet ups.

Jeff first publicly presented on a topic he was passionate about at PodCamp Nashville 2012. Sign up to PCN 2014.

Jeff speaks about his fear of doing anything publicly outside of his job. He had concerns that his employer would not be happy with this.

Understand if you have a day job, you can do it, but you have to be more patient.

Jeff wrote a thought-provoking blog post about the size of media and how our attention spans and shortening.

Squirrel!

Jeff shares his thoughts on media and podcasting specifically.

"Our society wants connection".

Disappearing media like SnapChatConfide, and Cyber Dust.

Contact Jeff at jeffdolan.com or on Twitter @jeffdolan.

Jeff recommends Steal Like an Artist: 10 Things Nobody Told You About Being Creative and Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered. He also mentions my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods and Gary Vaynerchuck's Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World.

Don't forget about my special giveaway. Leave a review in iTunes, and you'll be entered to win a 1 hour personal call with me to discuss your networking efforts. I will also send you a signed copy of my book, New Business Networking.

Did you enjoy the show? Please share it and help us grow the NBN Radio Community. Please click this link to tweet a message to your friends to invite them to tune in.

You can subscribe to the show by RSS or by email, so you will never miss an episode. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN2.mp3
Category:general -- posted at: 10:18pm CDT

Welcome to episode one of New Business Networking Radio. I'm so excited you are here to hear the show. This episode features a chat with Hugh Forrest, Director of South by Southwest Interactive. SXSW begins tomorrow. Are you going?

If you have ever dreamed of creating your own meet up or conference, or if you plan to attend one, this episode is a must listen. Hugh Forrest has been with SXSW since 1989, and he has brilliant advice you can use today.

SXSW Interactive's Hugh ForrestNBN1: Conference planning and attending tips with SXSW Interactive's Hugh Forrest

SXSW had a lot of lucky breaks along the way. For a long time, they struggled to find their voice.

SXSW Interactive has grown astronomically because of social media and start-ups. More importantly, they are connected to a vibrant, rich, passionate, intelligent, and engaged community.

"The more you can engage the community and work with the community, and reflect the passion, interests, and energy of the community, the stronger the event you can make."

Learn how Hugh went from journalism to conference organizing. He also confesses what he wants to be when he grows up.

SXSWi had less than 5,000 attendees in 2006. This year they are expecting nearly 30,000 people! Hugh shares advice for conference organizers who want to take their events to the next level.

"Slow growth is good growth, grow organically."

"Bigger is not necessarily better."

How Hugh deals with the stress of his job. Good points here for you too.

Conference building is a lot like doing a start-up.

"Try not get too high when good things happen. Try not to get too low when bad things happen."

Tips for breaking out of your regular groups and meeting new people at events.

"...if you’re an expert on sports and new media, you should go to something completely out of your wheelhouse. That’s where you’ll get the most value. We like to hang out with our friends, but the most valuable thing about SXSW is making new friends and new connections." - Hugh Forrest interview from Austin Post.

The History of the Button presentation by Bill DeRouchey.

"Choose things that are a little bit different and outside of your realm."

"It's about making connections that can take your career to the next level."

Hugh built SXSW's first database on his Macintosh Plus using Reflex. Remember Reflex?

Hugh tends to be more active on Twitter than Facebook. Say hello by tweeting to him @Hugh_W_Forrest.

He encourages his staff to engage with the people who have positive things to say about SXSW. He puts even more emphasis on engaging and reacting to people who may not have had a great experience. There's often more to learn from these people. You can often turn that critic into a cheerleader.

Twitter was born at SXSW in 2007, Foursquare in 2009. What are the next trends? What's coming? Hugh shares his thoughts.

Hugh talks about the DIY maker movement. 2014 sessions will be about wearable-computing and Internet of Things.

Check out Narrative, the clip-on camera to document your life.

SXSW Interactive runs March 7 - 11.

Don't miss Hugh Forrest's best advice for attending SXSW.

"Events like SXSW specialize in serendipity. Be ready to ditch that game plan at any given point."

"Surrender to serendipity."

Gaping Void's incredible artwork and #SXSW commentary. 

Hugh recommends the book, Hatching Twitter: A True Story of Money, Power, Friendship, and Betrayal.

[Tweet ""Surrender to serendipity" - @Hugh_W_Forrest #sxsw"]

Did you enjoy the show? Please share it, and help us grow the NBN Radio Community. Please click this link to tweet a message to your friends to invite them to tune in.

You can subscribe to the show by RSS or by email, so you never miss an episode. A link to iTunes and Stitcher will be available soon. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba.

Thanks for listening. You rock!

Direct download: NBN1.mp3
Category:general -- posted at: 10:39pm CDT