Sep 10, 2014
Susan
Murphy is a writer, teacher, professional speaker, digital
media specialist, entrepreneur, and TV producer. She runs Jester Creative in Ottawa, Ontario, Canada and is the
author of
Produce: The Art of Creating Digital Content Using Professional
Production Techniques
Talking about writing, planning, and networking for students.
NBN27 Show Notes
Join the NBN Club today.
Listen to episode 27 in iTunes or Stitcher.
Launch your WordPress blog with my quick tutorial. Sign
up for Bluehost and support the show.
Thanks.
Thanks to Aaron Hockley for leaving an audio comment. Record your audio comment or networking tip here.
Pick up a copy of New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.
Weird Al’s Mandatory Fun.
The process of writing.
Suze spent twenty-five years as a television producer, she had the book idea in her head for twenty of those years.
About ten percent of internet users create ninety percent of the content.
Begin with the end in mind. Visualize your finished product before you sit down to put it together.
Understand your content well and how you want to tell that story.
The definition of a producer is someone who creates things.
Anybody can create content. Status updates on Facebook are content.
Susan shares her thoughts on personal branding.
Companies are run by people. Ultimately, the connection somebody is going to make is with the individual.
It’s those relationships you make with individuals that are going to move things forward.
Look at the people behind the company.
Networking tips for new graduates.
Emailing your resume to companies does not cut it anymore.
You have to learn how to network, even if you love to hate it.
Practice networking by attending events with classmates or a teacher.
Find events to go to. Use Google or Meetup.com.
Search for professional associations in your city.
Go for lots of coffee. Coffee leads to great things.
Susan has been on Twitter since March 2007. She's wondering what happened to the conversation?
If my relationships with Twitter was made public it would read, “It’s complicated”.
Susan makes target lists of people to reach out to. She got the idea from my book.
She’s finding value in making connections and reconnecting with her LinkedIn contact.
Chris Brogan’s
The Freaks Shall Inherit the Earth: Entrepreneurship for Weirdos,
Misfits, and World Dominators
How to Keep Going When the Going Gets Tough
The downsides of business are things people don’t like to talk about. The truth is the bad times are going to happen.
Mistakes are going to happen.
We always come out stronger.
Brett Henley’s interview with C.C. Chapman.
My interview with Mark Schaefer. Listen to this.
App Recommendation: Path
Book Recommendation:
Choose Yourself!
Contact Susan: SuzeMuse.com on Twitter @suzemuse on Facebook.com/SuzeMuseBlog.
Please leave a review and subscribe to the show in iTunes or Stitcher Radio. Every review is sincerely appreciated.
Affiliate links used. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba. Thanks for listening. You rock!